Senior Global Product Marketing Manager, Consumer Digital

🔥 1 hour ago

🏄 California – Remote

🏄 California – Remote

💵 $144k - $180k / year

⏰ Full Time

🟠 Senior

🌐 Digital Marketing

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ResMed

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1989

⚕️ Healthcare Insurance

☁️ SaaS

💰 Post-IPO Debt on 2019-07

Healthcare Insurance • SaaS

ResMed is a global leader in sleep technology and respiratory care, focused on improving out-of-hospital care to enhance the health and quality of life for individuals with chronic diseases. With over 30 years of innovation, ResMed develops life-changing technology and provides software platforms that support medical professionals and caregivers in helping patients manage their health from home or in preferred care settings. The company is committed to diversity and inclusion, supporting a wide range of professionals in building meaningful careers, and shaping the future of connected health care with the goal of impacting 250 million lives worldwide.

📋 Description

• Conduct in-depth market analysis and research to identify market trends, customer needs, and competitive landscape • Develop pricing strategies that maximize product profitability while remaining competitive in the market • Create promotional campaigns that drive product awareness, engagement, and conversion • Develop comprehensive go-to-market plans that outline product positioning, target audience, messaging, and distribution channels • Monitor product performance throughout its lifecycle, analyzing key metrics and identifying areas for improvement • Foster alignment between product, marketing, and revenue teams to ensure a cohesive approach to product marketing • Collaborate with product managers, audience marketers, sales teams, and customer support to gather insights and feedback for product development • Utilize project management skills to prioritize tasks, set timelines, and allocate resources effectively • Make data-driven decisions based on market research, customer insights, and business goals • Stay informed about emerging technologies and industry trends that impact product marketing

🎯 Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field (MBA preferred) • Minimum of 8 years of experience in product marketing, preferably in the consumer tech or healthcare sector • Proven experience leading growth for consumer brands and digital products in global markets, with a deep understanding of diverse market dynamics and customer needs • Strong analytical and strategic thinking skills, with the ability to translate insights into actionable strategies • Excellent communication and presentation skills, with the ability to articulate complex concepts clearly and persuasively • Demonstrated leadership abilities, with a track record of successfully leading cross-functional teams

🏖️ Benefits

• comprehensive medical • vision • dental • and life • AD&D • short-term and long-term disability insurance • sleep care management • Health Savings Account (HSA) • Flexible Spending Account (FSA) • commuter benefits • 401(k) • Employee Stock Purchase Plan (ESPP) • Employee Assistance Program (EAP) • tuition assistance • Flexible Time Off (FTO) • 11 paid holidays plus 3 floating days • 14 weeks of primary caregiver or two weeks of secondary caregiver leave when welcoming new family members