Senior Digital Designer

Job not on LinkedIn

October 24

🐊 Florida – Remote

Although this job is listed in Florida, this company may be open to hiring remote in other states.

⏰ Full Time

🟠 Senior

✍️ Graphics Designer

🦅 H1B Visa Sponsor

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RIFLE

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Fashion • Retail • eCommerce

RIFLE is an Italian denim and apparel brand and retailer specializing in jeans and casual fashion. The company operates physical stores and a web presence, promotes products via newsletters and press/gallery content, and serves consumer shoppers through retail and online channels. Based in Barberino di Mugello, Italy, RIFLE focuses on denim products and related fashion offerings.

51 - 200 employees

Founded 1958

👗 Fashion

🛒 Retail

🛍️ eCommerce

📋 Description

• Design and update assets for our Shopify site, including homepage layouts, promotional banners, landing pages, and product storytelling moments • Partner with front-end developers to bring designs to life through clean handoffs and collaborative problem-solving • Design and produce marketing emails, supporting both campaign storytelling and lifecycle marketing goals • Contribute to the planning and execution of digital campaigns, ensuring consistent visual language across web, email, and social • Collaborate with the eCommerce and merchandising teams to create assets that support product launches, promotions, and seasonal initiatives • Apply UX/UI best practices to digital design work, keeping the customer journey top of mind in every layout • Maintain and evolve design systems and templates to ensure efficiency and visual consistency across platforms • Optimize imagery and layouts for performance across devices and screen sizes, with a focus on mobile-first design • Stay informed on digital trends and eCommerce best practices, continuously looking for ways to improve the user experience through design • Support additional digital marketing needs as they arise, including display ads, paid social, and digital lookbooks • Design and manage digital assets for wholesale platforms (like Faire) and Amazon storefronts, ensuring a consistent and engaging brand presentation

🎯 Requirements

• 6+ years of design experience with a strong portfolio showcasing impactful work across digital and organic platforms like Pinterest, Meta (Facebook, Instagram), and other social media channels • Expertise in creating multi-channel campaign assets, focusing on organic channels with a strong understanding of how to design specifically for social feeds, stories, and organic content • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), with experience in animation (Premiere, After Effects) for engaging short-form content • Deep appreciation for typography, layout, and illustration in the context of storytelling across digital media • Proven ability to design work that is part of a larger, integrated campaign and lives across various touchpoints, ensuring consistency and high visual standards • Strong communication skills and the ability to collaborate effectively with different teams (marketing, content, and strategy) to ensure alignment on creative objectives • A keen eye for design that’s not just aesthetically pleasing but also drives engagement and supports the brand's heritage-driven storytelling • A curious, open-minded approach to design trends and innovations, particularly within social media and digital platforms • Strong project management skills with the ability to juggle multiple campaigns and deadlines while maintaining high-quality design standards.

🏖️ Benefits

• Flexible work arrangements