Creative Strategist – eCommerce, Mid to Senior

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Right Hook Digital

WebsiteLinkedInAll Job Openings

1 - 10 employees

🛍️ eCommerce

🤝 B2B

eCommerce • Marketing • B2B

Right Hook Digital is a performance growth agency specializing in eCommerce strategy and digital marketing services. They focus on supporting Shopify's most passionate eCommerce founders and pioneering Direct-to-Consumer (DTC) brands by delivering strategies for social media advertising, Google advertising, email marketing, SMS marketing, and influencer marketing. Their approach includes developing in-house solutions like 'True First Part Server-to-Server' tracking technology to enhance data collection and performance. Right Hook Digital is committed to building strong, trust-based relationships with their clients and focuses on achieving consistent growth and results.

📋 Description

• Review campaign performance and build testing roadmaps based on what the data is telling you • Develop hooks, scripts, messaging frameworks and briefs that give visual creators exactly what they need to execute • Review creative assets (UGC, video, static, carousel) and deliver performance-focused feedback that sharpens output • Collaborate directly with clients: monthly strategy calls, content menus, shoot guidance and narrative direction • Work cross-functionally with media buyers and growth strategists to drive iteration at pace • Apply and evolve the strategic frameworks and playbooks that underpin how we work

🎯 Requirements

• 2-3+ years work experience in Creative Strategy, Performance Creative, or Paid Social, ideally with eCommerce or CPG brands • A trained eye for DR creative: you know what a strong hook looks like, what market sophistication stage demands, and how to brief for conversion not just engagement • Sharp copy and messaging instincts across hooks, angles, scripts and ad copy • Confident communication, written and verbal, with both internal teams and clients • Bonus: agency experience, Meta and TikTok Ads, UGC, or direct-response funnel strategy

🏖️ Benefits

• Competitive salary: AUD $80,000-$90,000 inclusive of superannuation • Remote-first: our team spans Australia, New Zealand, USA, Canada, Bali and the Philippines • Direct mentorship from our Head of Creative Strategy and leadership team • A team that moves fast and holds a high bar for quality, clarity and creative thinking • No fluff - this function exists to drive profitable results, not ship content