Senior Data Scientist, Growth

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πŸ•’ May 8

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πŸ“‹ Description

β€’ Test, maintain, and enhance our marketing strategies across numerous distribution channels. β€’ Expand and diversify Root’s direct marketing portfolio by shepherding new mid-upper funnel channels from R&D to production. β€’ Rapidly prototype, test, and iterate on novel marketing strategies in the mid and upper funnel. β€’ Design time- and cost-efficient A/B tests that enable rigorous measurement of the incremental profit impact of marketing campaigns. β€’ Deliver clear and prompt communication of research results that drive action to leaders and stakeholders.

🎯 Requirements

β€’ 3 years of experience in Analytics β€’ Master’s degree in Analytics Data Science or closely related field β€’ Developing targeted, data-driven marketing strategies and deploying them on DSPs such as The Trade Desk, DV360, or Meta. β€’ Create and deploy machine learning targeting models for social, video, display, and/or email campaigns. β€’ Design and implement A/B tests to measure the incremental lift of new campaigns. β€’ Experience using modern packages in Python or R. β€’ Experience with AWS utilities or EC2, or SageMaker, or S3, or Athena. β€’ Utilize version control (e.g. Git). β€’ Experience in databases and SQL.

πŸ–οΈ Benefits

β€’ Telecommuting is permitted within the U.S. β€’ Less than 5% domestic travel required to Columbus, OH for company training/conference events β€’ Work where it works best company.

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