Ruby Labs
Health • Education • Entertainment
Ruby Labs is a company that creates cutting-edge consumer products designed to innovate across health, education, and entertainment sectors. With a commitment to enhancing lives and making a positive impact, Ruby Labs is at the forefront of technological progress. Their diverse portfolio reflects their dedication to innovation in vital sectors of society, specifically health and wellness, pharmaceuticals, education, and entertainment. Ruby Labs has a self-funded model that empowers them to pursue ambitious ideas independently. The company boasts over 100 million annual users and has a track record of sustained growth over 6 years, delivering products that are adopted by millions.
Creative Producer, Ads
Job not on LinkedIn
October 10
Ruby Labs
Health • Education • Entertainment
Ruby Labs is a company that creates cutting-edge consumer products designed to innovate across health, education, and entertainment sectors. With a commitment to enhancing lives and making a positive impact, Ruby Labs is at the forefront of technological progress. Their diverse portfolio reflects their dedication to innovation in vital sectors of society, specifically health and wellness, pharmaceuticals, education, and entertainment. Ruby Labs has a self-funded model that empowers them to pursue ambitious ideas independently. The company boasts over 100 million annual users and has a track record of sustained growth over 6 years, delivering products that are adopted by millions.
đź“‹ Description
• Lead the ideation and conceptualization of new ad creatives that resonate with diverse audiences, with an emphasis on strategies that enhance customer acquisition. • Stay ahead of industry trends to integrate innovative elements into creative production, ensuring our creatives are captivating and effectively convert viewers into customers. • Collaborate with design teams to transform ideas into compelling ad creatives that align with brand values and effectively meet campaign goals. • Oversee the production process to ensure all projects are delivered on time and meet the creative vision, with particular attention to optimizing the impact on customer acquisition. • Coordinate with designers, user acquisition managers, and other team members to ensure smooth workflow and high-quality outputs. • Work closely with User Acquisition Managers to analyze the performance of ad creatives across various platforms, identifying those that best contribute to customer acquisition. • Generate and test hypotheses in A/B testing to refine creatives, with a focus on optimizing conversion rates and improving overall campaign performance. • Provide regular reports to the Ad Creative Lead on the impact and effectiveness of ad creatives, highlighting their role in driving customer acquisition. • Conduct thorough competitor research to understand market benchmarks and creative standards, particularly those successful in acquiring customers. • Identify emerging trends in ad creative production and propose innovative solutions to leverage these trends for better market positioning and customer engagement. • Liaise between creative teams and user acquisition managers to ensure that ad creatives are optimized for performance based on real-time data. • Facilitate brainstorming sessions that encourage a culture of creativity and continuous improvement, aimed at boosting customer acquisition and retention.
🎯 Requirements
• 3+ years of experience in creative production or a similar role, preferably in a tech-focused or consumer product company. • Proven track record of managing creative projects from inception to completion. • Strong portfolio demonstrating expertise in producing high-performing digital ads. • Expertise in digital advertising platforms and understanding of performance metrics. • Proficiency in project management tools and collaboration software. • Ability to perform data analysis to draw actionable insights from campaign results. • Up-to-date knowledge of AI tools used in creative production, with the ability to leverage them effectively to generate innovative ad creatives. • Strong creative vision with the ability to think out of the box and challenge the status quo. • Excellent communication and interpersonal skills to manage diverse teams and stakeholders. • Detail-oriented with strong organizational skills to manage multiple projects simultaneously. • Ability to quickly adapt to new technologies and changes in the digital marketing landscape. • Willingness to experiment with new creative ideas and approaches to advertising.
🏖️ Benefits
• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance. • Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days. • Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge. • Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them. • Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.
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