Group Director, Paid Search

Job not on LinkedIn

September 24

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

💵 $160k - $210k / year

⏰ Full Time

🔴 Lead

📈 Performance Marketing

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S4 Capital Group

WebsiteLinkedInAll Job Openings

Advertising • Marketing • Technology

S4 Capital Group is a new age digital advertising, marketing, and technology services company. Operating within the rapidly expanding segment of the advertising and marketing services market, S4 Capital aims to disrupt traditional models by focusing exclusively on digital content, data, and media. With a mission to provide seamless and integrated services globally, they specialize in creating engaging stories, transforming data into actionable insights, and building digital architectures to enhance customer experiences. The company emphasizes sustainability and responsible business practices as a central part of its ethos.

5001 - 10000 employees

Founded 2018

📋 Description

• Reporting to our SVP, Head of Search; serve as a people leader inclusive of SEM channel specialists and Account Leads • Serve as a Search thought leader prepared to respond to the changing landscape • Drive growth and strategic oversight across the paid search department, focusing on largest accounts and LLM optimization for organic and paid synergy • Responsible for revenue driven from new business, client relationships, and client growth • Serve as an escalation point across a set of top clients • Present Paid Search and organic strategy, performance, and tactical priorities to the client and internal stakeholders • Assist with client staffing and scoping and participate in new business pitches for Paid Search and/or SEO • Partner with cross-channel leads on creating media plans, including forecasting, testing, tactical plans, and reporting • Drive Paid Search strategy, innovation & testing on book of business; develop quarterly or annual roadmaps • Present QBRs, planning presentations, and testing plans regularly • Lead client calls from a paid search perspective • Perform forecasting, budgeting, and diminishing return analysis • Manage team members from Account Managers to Directors; accountable for team growth, retention, and hiring • Deliver feedback, performance reviews, support, and recognition; lead career pathing and coaching • Serve as a senior sponsor on team accounts, developing senior client relationships and guiding holistic digital strategy • Responsible for training for the team, department, and agency; contribute to department training, POVs, award submissions, and case studies • Work closely with Google, Bing, and other vendor partners on alpha and beta opportunities, expansion opportunities, and best practices • Operationalize processes and help gain adoption across team focus areas; assist in creating a team culture across a hybrid working model

🎯 Requirements

• 10+ years Paid Search experience • Experience communicating with senior clients' points of contact from VPs to C-Suite • Experience handling direct management of Paid Search budgets of at least $1MM+ in monthly ad spend • Recent experience optimizing to LLMs across paid and organic search and will have organic and paid search experience • Recent experience in SEO/GEO or AEO/AIO • Experience directing strategy in D2C or Retail, B2B, and B2C digital advertising efforts (major plus) • Experience in YouTube, Performance Max, Demand Gen, and Value-Based Bidding; understanding of Offline Conversion Data and CRM integrations with Google Ads (plus) • Advanced slide presentation making and Excel / Google sheet skills • Experience presenting paid search strategy to marketing executives, large teams, and senior audiences • 5+ years of management experience with at least 3 direct reports at Associate Director level and above • Experience with a bid management platform preferred (SA360, Skai, Marin, etc.) • 4-year college degree or equivalent work experience

🏖️ Benefits

• Excellent, full coverage medical, dental, and vision insurance with employer-paid HRA • Generous PTO and 15 company-wide holidays • 401k with company contribution • Paid parental leave • Work-life balance with an emphasis on personal well-being • Career growth in a disruptor space & entrepreneurial opportunities within the Monks network • A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more! • Authentic commitment to DEI efforts and sustainable growth