Senior Partner Marketing Manager

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SambaSafety

WebsiteLinkedInAll Job Openings

201 - 500 employees

☁️ SaaS

🤝 B2B

🚗 Transport

💰 $16.4M Venture Round on 2014-10

SaaS • B2B • Transport

SambaSafety is a provider of cloud-based driver risk management solutions that help fleets, insurers and platform businesses identify, monitor and reduce driver risk. The company aggregates telematics, motor vehicle records, public records and other driving data into actionable insights, and offers continuous monitoring, online driver training, license verification and analytics through a SaaS platform. Its products focus on improving safety, compliance and underwriting efficiency for commercial fleets, sharing-economy platforms, insurers and employers.

📋 Description

• Partner Program Development • Plan, execute, and analyze co-marketing campaigns to increase overall channel growth including: webinars, podcasts, digital campaigns, events, and more. • Design frameworks to scale partner marketing programs for a variety of partner types and GTM models. • Develop creative approaches to generate partner growth and awareness in SambaSafety's full offering as well as newly developed products and services. • Collaborate with Product Marketing, Customer Success, and Partner Sales teams to align strategy, messaging and execution with company priorities. • Consult partners as primary marketing contact for strategic engagements • Partner Enablement and Communication • Develop “to” and “through partner” content to support all partners and enable them to effectively position and sell SambaSafety solutions. • Own and execute communication strategy for all partners, including content development, joint value propositions and launch communications • Build and maintain a scalable partner content library and support partner portal strategy • Support onboarding and ongoing enablement to improve partner activation and adoption

🎯 Requirements

• 7+ years of marketing experience, preferably in SaaS, fleet management, insurance, screening, or related technology sectors • 3-5 years focused on partnership marketing, with demonstrated success supporting and scaling partner-led revenue channels • Ability to set strategic direction and execute effectively, balancing big picture thinking with meticulous attention to detail • Exceptional organization, highly self-directed, strategic and proactive • Experience with a variety of demand generation approaches including digital, events, webinars, outbound campaigns, etc. • Experience developing joint value propositions and content across different partner types • Experience using Hubspot, Gong, and Salesforce to drive campaigns and track results preferred • Strong track record of building and maintaining cross-functional relationships at all levels • Excellent written and verbal communication, presentation, and relationship-building skills • Ability and willingness to travel to support partners as needed. • If remote from Denver, ability and willingness to travel to HQ on a quarterly basis.

🏖️ Benefits

• Flexible and generous Paid Time Off and Paid Volunteer Days • 401k Employer Match • Generous Healthcare Benefits • Up to 12 weeks paid time off for maternity leave based on tenure • Wellness & Tuition Reimbursement • Flexible Work Arrangements • Lots of SambaSafety swag & SambaSafety Events