Scale Army Careers
11 - 50 employees
Founded 2021
🎯 Recruiter
🤝 B2B
Recruitment • B2B
Scale Army Careers is a remote-first recruiting and talent placement service that matches experienced marketing, sales, and technical professionals outside the U. S. (primarily Latin America and Africa) with high-growth U. S. companies. They handle candidate screening (including application forms, video interviews, take-home assignments), contract and payment administration, and provide ongoing support and onboarding guidance while placements work directly with client companies. Roles are typically full-time remote positions paid in USD through payroll platforms like Deel.
Senior Growth Marketing Manager
🔥 0 minutes ago
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Scale Army Careers
11 - 50 employees
Founded 2021
🎯 Recruiter
🤝 B2B
Recruitment • B2B
Scale Army Careers is a remote-first recruiting and talent placement service that matches experienced marketing, sales, and technical professionals outside the U. S. (primarily Latin America and Africa) with high-growth U. S. companies. They handle candidate screening (including application forms, video interviews, take-home assignments), contract and payment administration, and provide ongoing support and onboarding guidance while placements work directly with client companies. Roles are typically full-time remote positions paid in USD through payroll platforms like Deel.
📋 Description
• Develop and execute comprehensive digital growth marketing strategies that support revenue objectives. • Lead paid customer acquisition initiatives across DTC, Amazon, and retail channels. • Own media planning, buying, optimization, and budget allocation across multiple advertising platforms. • Continuously optimize acquisition funnels using performance data and customer insights. • Manage paid advertising campaigns across Meta, Google, YouTube, and additional paid social platforms. • Evaluate and expand into emerging advertising channels as appropriate. • Monitor campaign performance and optimize budgets to maximize ROAS and business growth. • Identify new opportunities to improve paid media efficiency and customer acquisition. • Lead creative advertising strategy where creative assets serve as primary audience targeting mechanisms. • Source competitive advertising concepts and develop creative briefs. • Oversee production and delivery of advertising assets with internal teams and external partners. • Ensure messaging aligns with customer needs, brand positioning, and growth objectives. • Partner with lifecycle marketing, ecommerce, retail, product, engineering, and brand marketing teams. • Develop integrated marketing campaigns that support business growth across channels. • Advocate for improvements across the customer acquisition and conversion funnel. • Collaborate with senior leadership on strategic marketing initiatives. • Develop a deep understanding of marketing attribution and conversion performance. • Establish KPIs, forecasting models, and performance reporting aligned with company objectives. • Monitor ROAS, customer acquisition costs, customer lifetime value, and overall marketing effectiveness. • Conduct experiments, analyze results, and implement data-driven optimizations. • Stay current on industry trends, emerging technologies, and new advertising platforms. • Foster a culture of creativity, accountability, innovation, and continuous improvement. • Mentor and guide marketing team members to execute high-impact campaigns. • Promote operational excellence across growth marketing initiatives.
🎯 Requirements
• 3–5 years of experience in growth marketing with an emphasis on creative strategy and paid media. • Experience managing paid advertising across Meta, Google, and YouTube. • Experience developing and executing customer acquisition strategies. • Experience leading media planning and buying initiatives. • Experience collaborating with cross-functional marketing, product, and engineering teams. • Experience working within high-growth or startup environments. • Experience leading or mentoring marketing team members. • Experience managing marketing performance reporting and forecasting.
🏖️ Benefits
• This role is open to candidates based in LATAM, Africa, and Eastern Europe. • Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.
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