Product & Segment Marketing Manager – Insurance

Job not on LinkedIn

October 24

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Logo of Seek Now

Seek Now

Real Estate • Insurance

Seek Now is a company that provides comprehensive inspection services and technology solutions for homeowners, insurance adjusters, and real estate professionals. They offer various services including emergency tarping, solo inspections, and detailed reports on property conditions. Their technology, including the Seeker 360™ platform, facilitates faster and more accurate insurance claims processing and real estate data capture. Seek Now collaborates with a wide network of certified inspectors across the United States to deliver ground truth property data and inspection services, focusing on improving decision-making and economic outcomes for their clients.

501 - 1000 employees

Founded 2012

🏠 Real Estate

📋 Description

• Own the end-to-end marketing strategy for the Insurance vertical • Translate complex product and service offerings into compelling value propositions • Lead competitive intelligence and market analysis • Conduct ongoing market research to identify trends and opportunities • Lead Product Advisory Groups with carrier executives and adjusters • Develop and own narratives defining SeekNow’s competitive advantage • Produce compelling case studies, whitepapers, and point-of-view pieces • Develop high-quality marketing assets end-to-end • Partner closely with Marketing Operations and other marketing teams to execute campaigns • Build and run Account-Based Marketing (ABM) programs • Provide marketing enablement and content support • Define KPIs for vertical performance and track campaign results.

🎯 Requirements

• 4+ years in B2B marketing, preferably in Insurance, InsurTech, or SaaS • Proven success in product marketing, segment marketing, or ABM • Deep understanding of insurance carrier workflows (claims, inspections, estimates, adjuster enablement) • Exceptional storytelling and communication skills • Demonstrated ability to move fast, iterate quickly, and deliver in tight cycles • Strong collaboration skills across Product, Sales, and Marketing teams • Hands-on experience with Salesforce, HubSpot, and marketing automation tools • High comfort level with AI-driven content creation and automation workflows.

🏖️ Benefits

• Health, dental and vision insurance • 401K with company match • Paid time off (PTO) • Short and long-term disability insurance • AD&D insurance • Life insurance • More!

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