Senior CRM Specialist

Job not on LinkedIn

3 days ago

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Logo of Sleek

Sleek

Enterprise • Finance • SaaS

Sleek is a digital platform that provides comprehensive business services aimed at small and medium enterprises (SMEs). The company specializes in company incorporation, accounting, payroll, corporate secretary services, and business account setup. Sleek enables businesses to streamline their administrative tasks and compliance processes through a user-friendly, digital platform. Operating globally, Sleek is committed to offering fast and efficient services with transparent pricing, making the process of setting up and managing a business hassle-free and entirely digital.

51 - 200 employees

Founded 2017

🏢 Enterprise

💸 Finance

☁️ SaaS

📋 Description

• Build & Operate world-class CRM system (in Hubspot) to enable the Customer Success Team to increase upsell rates & Sleek’s ARPU, globally. • Bring all relevant customer data into Hubspot which allows the Customer Success team to identify upsell opportunities. Launch in HK & SG within 3 months, fast followed by AU then UK, and iterate to improve • Design and implement trigger-based campaigns, nurture flows, and sales pipeline automations in HubSpot to achieve 100% tracking of upsell pitches • Maintain data hygiene and campaign accuracy (<2% error rate) • Audit our current HubSpot setup, data structure, and integrations for upsell and LTV growth • Build a segmentation model based on lifecycle stage, current portfolio of services and growth potential • Design and implement trigger-based campaigns, nurture flows, and sales pipeline automations in HubSpot • Partner with marketing, sales, and content teams to develop messaging and offers for each stage • Create dashboards and reporting frameworks to track all key metrics • Maintain data hygiene and campaign accuracy (<10% error rate) • Document systems and build a scalable playbook for internal teams • Work independently to provide regular progress reports and performance

🎯 Requirements

• 4–7+ years experience in CRM / lifecycle marketing / marketing automation (HubSpot expertise essential) or Sales operations experience, mainly in big tech. • Proven ability to design and execute multi-stage customer journeys that drive measurable revenue • Strong data-driven mindset with experience tracking and optimising CLV, retention, and upsell metrics • Comfortable building complex workflows, segments, and automations inside HubSpot or in any one major CRM system (Salesforce, Braze etc.) • Collaborative and proactive — able to work with cross-functional teams and drive projects to completion • Organised, detail-oriented, and able to deliver under tight timelines • Trained in data analysis or proven experience in building own dashboards and metrics tracking

🏖️ Benefits

• Humility and kindness: Humility is a core attribute we hire for, which means we have a culture of not taking ourselves too seriously and being able to laugh. Kindness is also incredibly important. We are committed to creating and nurturing a diverse and inclusive environment. • Flexibility: You’ll be able to work from home 2 days per week. If you need to start early or start late to cater to your family or other needs, we don’t mind, so long as you get your work done and proactively communicate. You can also work fully remote from anywhere in the world for 1 month each year • Financial benefits: We pay competitive market salaries and provide staff with generous paid time off and holiday schedules. Certain staff at Sleek are also eligible for our employee share ownership plan and can share in the upside of our stellar growth trajectory as we work toward listing on a prominent stock exchange in the Asia Pacific region. • Personal growth: You’ll get a lot of responsibility and autonomy at Sleek - we move at a fast pace so you’ll be making decisions, making mistakes and learning. There’s also a range of internal and external facing training programmes we run. We’re also at the forefront of utilising AI in our space and are developing a regional centre of AI excellence. It is our intention that if you leave Sleek, you leave as a more well-rounded person and professional. • Certified B Corp: Since we started our journey in 2017, we’ve been committed to building Sleek as a force for good. In just over 5 years, we’ve joined a community of industry leaders like Patagonia, Ben & Jerry's, and P&G who are building an inclusive, equitable, and a regenerative economy. We have planted over 29,271 trees to reforest our ecosystem and saved 7 tons of paper from landfills by processing over 1.4M pages through SleekSign. We aim to be Carbon Neutral by 2030.

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