Senior CRM Manager – Retention

October 3

Apply Now

Receive Emails with Similar Jobs

Social Discovery Group

WebsiteLinkedInAll Job Openings

Social Impact • Media • Entertainment

Social Discovery Group is the world's largest group of social discovery companies, focused on solving the problems of loneliness, isolation, and disconnection through digital reality. With 500 million users across 150 countries, the group boasts over 60 global communication and entertainment platforms. Employing a team of 1200 professionals, the company organizes events that unite a global community of professionals and provides career opportunities for individuals seeking ambitious challenges.

1001 - 5000 employees

Founded 20 years

🌍 Social Impact

📱 Media

📋 Description

• Generate hypotheses based on analytical data, customer journey maps (CJM), key business metrics, and lifecycle and loyalty metrics. • Create business specifications with measured potential business effects. • Launch experiments using classic CRM channels (email, app/web push, SMS) and on-product channels (pop-ups, banners, chats, etc.). • Analyse the results of the conducted experiments. • Taking ownership of one of the business's most valuable CRM initiatives (increasing retention of high ARPPU clients, preventing churn, etc.). • Proactively interact with key stakeholders, product managers, UX teams, development teams, and data analysts. • Initiating improvements to processes and products, launching new channels, and using unusual mechanics to achieve business goals.

🎯 Requirements

• Experienced with CRM/CDP Systems, HTML, Google Sheets / Excel, Jira / Confluence, Any BI-systems • Understanding the main CRM metrics: OR, CR, CTOR, retention rate, churn rate, unsub rate etc. • High level of knowledge and experience working with key business metrics: revenue, ARPPU, LTV etc; • Strong command of both Russian and English is a must; • Experience with SQL would be a plus.

🏖️ Benefits

• REMOTE OPPORTUNITY to work full time • Vacation 28 calendar days per year • 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave • Bonuses up to $5000 for recommending successful applicants for positions in the company • 50% payment for professional training, international conferences and meetings • Corporate discount for English lessons • Health benefits. According to the paychecks, if you are not eligible for corporate medical insurance, the company will compensate you with up to $ 1,000 gross per year per employee. This can be spent on self-purchase of health insurance or on doctor’s fees for yourself and close relatives (spouse, children) • Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in our offices or co-working locations • In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years, according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years • Internal gamified gratitude system: receive bonuses from colleagues and exchange them for merch, team building activities, massage certificates, etc.