Media Analyst I – Digital

Job not on LinkedIn

🕒 July 6

🏢🏡 Rio de Janeiro – Hybrid

⏰ Full Time

🟢 Junior

🟡 Mid-level

🧐 Analyst

👻 Ghost score 24%

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🗣️🇧🇷🇵🇹 Portuguese Required

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Logo of Grupo SOMA

Grupo SOMA

WebsiteLinkedIn

10,000+ employees

Founded 2010

👥 B2C

👗 Fashion

🛒 Retail

B2C • Fashion • Retail

Grupo SOMA is a platform that empowers great talents, emphasizing its commitment to people as its core brand. It offers a variety of brands including Animale, Farm, and Cris Barros, and prides itself on its history, essence, business units, ethics, and sustainability practices.

📋 Description

• Creation, planning, management, daily monitoring and optimization of campaigns across media channels such as Google Ads, Meta Ads, TikTok, Bing Ads, retargeting, and affiliate networks; • Analysis of performance KPIs (revenue, spend, CPC, CTR, ROAS, etc.); • Implementation, review and monitoring of ad activations; • Managing budget allocation across channels and campaigns according to business goals; • Preparation and updating of weekly and monthly reports, consolidation of results and tactical insights; • Planning and structuring campaigns based on the promotional calendar; • Analysis of audiences shared by the CRM team to optimize targeting; • Evaluation of creative performance with recommendations for improvements; • Support in executing and analyzing affiliate campaigns to diversify channels; • Liaison with partners and platforms to implement improvements and run tests; • Monitoring competitors' communications and ad auctions; • Conducting internal creative briefings and evaluating new media formats.

🎯 Requirements

• Bachelor's degree (completed); • Minimum of 2 years of experience with Paid Media; • Intermediate knowledge of Microsoft Office: Excel, PowerPoint, Word; • Basic knowledge of Google Analytics; • Experience managing campaigns in Google Ads and Meta Ads; • Reside in Rio de Janeiro or willingness to relocate to the city.

🏖️ Benefits

• Health insurance • Dental plan • Life insurance • Physical wellness programs, such as Wellhub or TotalPass • Mental health support initiatives • Flexible benefits via Flash card • Transportation voucher • Partnership with SESC • Partner benefits club • Birthday day off • Extended maternity leave • Extended paternity leave • Discounts at group brands • Training and development programs • Corporate learning paths • Recognition and engagement initiatives • Profit-sharing according to current policy

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