Senior Specialist, Campaign Marketing

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🔥 4 minutes ago

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Southwire Company

5001 - 10000 employees

Founded 1950

⚡ Energy

Manufacturing • Energy • Construction

Southwire Company is one of the world's leading developers, manufacturers, and suppliers of building wire and cable. The company is committed to delivering innovation and impact within the electrical industry, with a focus on sustainability and community engagement. Southwire also emphasizes employee well-being and diversity in the workplace, making efforts to include everyone and support veteran recruitment and employee engagement initiatives.

📋 Description

• Translate campaign strategies into actionable execution plans, timelines, and deliverables. • Manage the development of integrated segment marketing campaign assets across the full marketing mix, including digital and web, email, social media, advertising, events, webinars, and sales enablement. • Coordinate campaign launches and ensure alignment across internal stakeholders. • Own campaign calendaring, scheduling, and project timelines across multiple concurrent initiatives. • Manage workflows through project management tools (Workfront). • Ensure all campaign deliverables are completed on time and aligned to scope. • Collaborate with Product Marketing, Channel Marketing, Creative, Digital, and Sales teams to ensure cohesive execution. • Track campaign execution progress and provide regular status updates. • Support reporting efforts by organizing campaign data (analysis performed by strategy leads).

🎯 Requirements

• Bachelor's Degree • Specialized Degree: Business Administration or Marketing • 5-7 Years of Experience • Field(s) of Expertise: Marketing • Master's degree (preferred) • Specialized Degree: Business Administration or Marketing (preferred) • 8-11 Years of Experience (preferred) • Field(s) of Expertise: Marketing (preferred) • Certificates/Licenses: Adobe Workfront, Marketing Cloud, Google Analytics, Salesforce, Social management

🏖️ Benefits

• Competitive compensation • Employee benefits • Tuition reimbursement • Unlimited growth opportunities

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