Associate Director – Strategy

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October 3

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Spring & Bond

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Marketing • Healthcare • Compliance

Spring & Bond is a digital marketing agency dedicated to assisting life science brands in navigating the complex and rapidly evolving media technology and privacy landscape. The company specializes in developing and executing data-driven marketing strategies that are compliant with privacy regulations. With expertise in media buying, strategy, data privacy, compliance, and omnichannel marketing, Spring & Bond offers in-house training and development to ensure effective and compliant marketing practices. The agency is recognized for its media and programmatic capabilities, leveraging over a decade of experience to deliver significant media results for its clients. As a woman-owned business based in New York, Spring & Bond is committed to supporting healthcare marketers through insightful strategies and educational opportunities.

11 - 50 employees

Founded 2015

📋 Compliance

📋 Description

• Lead the translation of competitive intelligence, market research, and audience insights into actionable media strategies. • Shape media approach, channel mix, and budget recommendations to achieve client business objectives. • Support the development of measurement frameworks, reporting, and test-and-learn agendas to optimize performance. • Review and refine reporting deliverables; challenge insights and provide context for campaign optimizations. • Provide thought leadership by monitoring and synthesizing media and industry trends, ensuring internal teams and clients stay informed and strategically positioned. • Develop POVs, case studies, and best practices that influence client decision-making and inspire new approaches. • Contribute to Big Ideas and brand planning initiatives. • Collaborate with Client Services, BI, and Ad Ops to ensure strategic alignment across all client deliverables. • Lead and support client workshops and strategic planning sessions as needed. • Prioritize and manage Asana tasks with the Director; delegate and oversee project execution.

🎯 Requirements

• 6–8 years of experience in media strategy, planning, or marketing; experience in pharmaceutical or healthcare experience is required (oncology experience is a plus). • Strong understanding of cross-channel marketing and campaign management frameworks. • Hands-on experience with analytics reporting, campaign measurement, and competitive/audience/market research. • Demonstrated ability to craft POVs, case studies, and client-ready presentations. • Proven ability to manage multiple projects, prioritize effectively, and delegate to junior team members. • Experience mentoring or coaching junior staff. • Skilled in story-crafting, facilitating discussions, leading workshops, and presenting to clients.

🏖️ Benefits

• Remote-first team environment • Coverage for medical, dental, and vision insurance for you and your dependents • Disability insurance plan • Matching 401K • Parental leave • Other fun health & wellness perks