Marketing Analyst II – Paid Media

Job not on LinkedIn

🔥 0 minutes ago

🇧🇷 Brazil – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📊 Marketing Analyst

🗣️🇧🇷🇵🇹 Portuguese Required

Where this job comes from

Posted on Starian's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

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Logo of Starian

Starian

1001 - 5000 employees

Founded 2025

🏗️ Construction

⚖️ Legal

💼 Consulting

💰 $118.1M Private equity on 2025-09

Construction • Legal • Consulting

Starian is a SaaS company that builds, acquires and operates specialist software ecosystems to boost productivity, process management and standardization for enterprises. It offers integrated vertical solutions for the construction industry, legal departments, operational efficiency and governance & compliance, using automation, data analytics, AI and robotic monitoring to streamline workflows and manage risk. Starian serves thousands of B2B customers internationally and focuses on end-to-end, sector-specific platforms that connect pre-construction to post-sale, legal process automation, and ethics/compliance channels.

📋 Description

• Plan, create, execute, and optimize paid media campaigns, with a focus on inbound demand generation, primarily across Google Ads, Meta Ads, LinkedIn Ads, and Microsoft Ads • Manage channel budgets and performance, tracking leads, MQLs, SQLs, CAC, and ROAS • Analyze data and build performance reports and dashboards using GA4, Looker Studio, Power BI, and Excel/Google Sheets • Develop and monitor tests involving campaigns, audiences, creative assets, offers, and landing pages • Collaborate with Content, Design, Sales Development, and Sales teams to improve lead conversion and quality • Support the acquisition strategy by measuring and configuring conversions using GTM, GA4, pixels, and UTMs • Provide occasional support for offline and OOH media initiatives • Apply curiosity and a digital mindset to explore how Artificial Intelligence can transform processes, experiences, and results

🎯 Requirements

• Hands-on experience planning, creating, managing, and optimizing paid media campaigns • Advanced proficiency in Google Ads • Experience with Meta Ads, LinkedIn Ads, and/or Microsoft Ads • Knowledge of GA4 and Google Tag Manager (GTM), including tracking and validating events, conversions, pixels, and campaign measurement frameworks • Ability to analyze data and performance indicators • Advanced proficiency in Excel or Google Sheets • Knowledge of BI tools such as Looker Studio and Microsoft Power BI • Knowledge of the marketing and sales funnel, lead generation, and metrics such as CPL, CPA, MQL, SQL, CAC, and ROAS • Ability to assess lead quality and the impact of campaigns on the business • Knowledge of landing pages and conversion rate optimization (CRO) • Analytical, organized, and self-directed, with the ability to propose tests and improvements • Knowledge of or interest in Artificial Intelligence technologies, including tools, applications, and concepts

🏖️ Benefits

• Meal and food allowance • Health and dental insurance • Home office allowance • Profit-Sharing and Results-Based Bonus • Setup Kit voucher • Life insurance • Birthday day off • GoGood | Conexa • Health and wellness promotion program • Partnerships and discounts • 100% remote work within Brazil

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