Integrated Campaigns Manager – Treasury

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Stripe

1001 - 5000 employees

Founded 2010

💳 Fintech

🛍️ eCommerce

🤝 B2B

💰 Venture Round on 2021-05

Fintech • eCommerce • B2B

Stripe is a global payments processing platform that enables businesses to accept online and in-person payments. It offers a comprehensive suite of financial services, including payment processing, billing, and revenue management tools, aimed at businesses of all sizes, from startups to enterprises. By providing a developer-friendly API, Stripe allows businesses to streamline their payment operations and embed financial services directly into their applications, facilitating both B2B and B2C transactions.

📋 Description

• Own the overall campaign strategy and plan for Treasury, and drive the global, cross-functional workstream for activation and impact • Partner with comms, product marketing, channel teams, regional and field marketing, partner marketing, sales teams, and more to define and implement campaigns. • Work with regional marketing to ensure local relevance and advise on campaign delivery • Use your multi-channel expertise to deliver campaigns via digital, web, email, online events, direct mail, social, events, sales plays, and more, all in partnership with functional and regional teams • Partner with product marketing and content/editorial teams to develop compelling, relevant campaign materials and content sets, including whitepapers, guides, blogs, checklists, interactive content, promotions/offers, etc. • Use and/or recommend leading tools to improve or accelerate the work of the campaigns function • Act as an expert for your owned audience/solution to champion market trends, competitive context, and customer insights, ultimately shaping all industry campaign strategies. • Track, analyze, and report on campaign performance metrics with a focus on lead generation, pipeline, and target account penetration. Share learnings regularly to improve overall campaign efficacy.

🎯 Requirements

• 8+ years of enterprise B2B marketing experience that includes some mix of integrated campaigns, content marketing, regional/field marketing, and/or account-based marketing, with demonstrated increase in scope • Exceptional knowledge of FinTech industry landscape, trends, and technology - Neobank experience is a plus • Proven expertise in partnering with regional marketing and sales teams to build, grow, and develop pipeline • Analytical acumen, with the ability to build, interpret, and adjust measurement tools and data • Exceptional presentation, writing, and communication skills, especially to executive stakeholders • Appetite and ability to work through ambiguity, evaluate and recommend solutions, and drive clarity across complex, global stakeholder groups • Ability to build campaigns and programs from the ground, orchestrating many moving parts across disparate functions

🏖️ Benefits

• Health insurance • Retirement plans • Paid time off • Flexible work arrangements • Professional development

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