Senior Marketing Manager – FinTech

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🕒 January 28

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SuperSub

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2022

🤝 B2B

🎯 Recruiter

📚 Education

B2B • Recruitment • Education

SuperSub is a sales-focused consulting firm that helps organizations move their sales function from good to great by aligning people, processes, and technology. They provide advisory and planning (functional design, governance, sales operations, performance management), HubSpot CRM implementation and change management, sales training and coaching (from account management to executive coaching), and recruitment & outsourcing services including headhunting and BPO support. Based in Sharjah, UAE, they emphasize measurable impact, people-first practices, and ongoing admin and integration support.

📋 Description

• Manage and oversee the company’s comprehensive marketing strategy, including performance marketing, brand consistency across all digital channels, and creative campaigns. • Build and lead a high-performing marketing team—utilizing a mix of in-house talent and outsourced partners—while establishing clear roles and performance metrics. • Create and maintain a cohesive brand identity, voice, and positioning that establishes clear differentiation from competitors in the B2B fintech space. • Design and implement data-driven demand generation campaigns and performance marketing initiatives to deliver high-quality leads and hit acquisition targets. • Develop and optimize multi-channel content strategies (web, social, email) to build awareness and establish industry authority. • Collaborate with product teams to effectively communicate value propositions, features, and benefits to target audiences while executing high-impact product launches. • Plan and manage the company's presence at industry events and trade shows, ensuring maximum brand visibility and lead generation in a budget-conscious manner. • Establish and track key marketing KPIs, providing regular reports on campaign performance and the growth impact of marketing spend.

🎯 Requirements

• Substantial experience in a senior marketing role, specifically within B2B SaaS or Fintech environments. • Proven ability to develop a comprehensive marketing strategy aligned with company goals and growth targets. • Experience managing a diverse team of internal specialists and external agencies. • A data-driven approach to testing and optimization across all marketing initiatives. • Strong ability to collaborate with sales and product teams to ensure a seamless customer journey.

🏖️ Benefits

• Strategic Impact: Contribute directly to the company’s overall strategy and planning processes with marketing insights. • Ownership: The autonomy to shape a brand and marketing function from the ground up. • Growth: A senior role in a scaling company with a clear path for professional advancement. • Culture: A collaborative environment built on strong company values and innovation.