Senior Marketing Manager

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October 28

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Sureify

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Fintech • Insurance • SaaS

Sureify is a technology company specializing in digital solutions for the life insurance and annuity industry. Their modular product suite, known as Lifetime, provides configurable applications for policy acquisition, servicing, and engagement, enhancing the interaction between carriers, agents, and clients. By leveraging a comprehensive data and workflow platform, Sureify empowers users with innovative experiences throughout the policy lifecycle, aiming to improve efficiency and customer satisfaction.

201 - 500 employees

Founded 2012

💳 Fintech

☁️ SaaS

📋 Description

• Marketing Strategy Creation & Execution: Working closely with the Director of Product Marketing, you’ll participate in the creation of a comprehensive marketing plan and be responsible for bringing it to life via its channel execution. • Channel Orchestration: Own the day-to-day management and optimization of Sureify's marketing channels (e.g., digital, content, social media, and events). Partner with digital, event, outreach, design, and sales teams to ensure seamless coordination and execution of all marketing initiatives. • Project Management: Utilize your project planning skills to oversee multiple marketing initiatives from concept to completion, ensuring all components work together seamlessly and remain on budget and on time. • Serve as a Subject Matter Expert: While you’ll serve as a marketing generalist, pending capacity, opportunities exist to also hone your skills as a marketing subject matter expert (e.g., copywriting, content creation, public relations, event planning, or marketing analytics).

🎯 Requirements

• Proven experience in a marketing role, preferably in a SaaS, B2B environment. • Strong project management skills with the ability to see the "big picture" and manage campaigns from start to finish. • A strategic thinker who can translate business goals into effective marketing campaigns. • Experience in orchestrating and optimizing various marketing channels. • A collaborative spirit and the ability to work effectively with cross-functional teams, especially sales. • Excellent written and verbal communication skills. • While not required, experience in the life and annuity insurance industry is a plus.