Media Buyer – Creative Strategist

🔥 0 minutes ago

🌐 Serbia, Bulgaria, +4 more countries – Remote

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⏰ Full Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 25%

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Logo of Sweat Pants Agency

Sweat Pants Agency

11 - 50 employees

📣 Marketing

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

Sweat Pants Agency is a growth-focused digital marketing agency known for being the driving force behind several high-growth companies. They specialize in delivering fast and effective marketing results for a diverse range of businesses, from startups to Fortune 500 companies. Sweat Pants Agency offers a comprehensive suite of marketing services including Meta, Google, LinkedIn, and TikTok advertising, as well as email and SMS marketing. They emphasize transparency, client partnership, and adaptability to client brand voices, providing tailor-made marketing strategies that lead to significant company growth.

📋 Description

• Own paid media strategy for DTC/eCommerce clients across Meta and TikTok • Build creative testing roadmaps, develop angles, write editor briefs, and analyze performance • Manage client ad budgets from $30k/month to $1m/month • Diagnose whether funnel issues relate to creative, offer, or conversion • Communicate results, plans, and next steps to clients • Source UGC creators, write scripts, and direct content when needed • Work on real brands with real budgets • Test aggressively, learn quickly, and build scalable frameworks

🎯 Requirements

• Hands-on experience scaling eCommerce brands • Experience managing Meta Ads with real spend and demonstrable results (CPA, ROAS, revenue) • Experience or interest in paid media for DTC/eCommerce clients across Meta and TikTok • Ability to build creative testing roadmaps • Ability to develop creative angles and write briefs for editors • Ability to analyze creative performance • Ability to manage ad budgets ranging from $30k/month to $1m/month per client • Ability to diagnose full-funnel issues involving creative, offer, or conversion • Clear client communication skills for presenting results, plans, and next steps • Experience sourcing UGC talent, writing scripts, and directing content when needed • Ability to derive insights from reviews, competitor ads, and comments to generate new creative angles • Experience writing UGC scripts or creative briefs • Ability to collaborate with editors to create winning ad variations • Ability to challenge assumptions and adapt quickly • Ability to explain decisions and strategy • Ownership, urgency, initiative, and follow-through • Shopify store or eCommerce brand ownership/operation is a bonus • Video editing or design skills are a plus

🏖️ Benefits

• Work on real brands with real budgets • Aggressive testing and rapid learning opportunities • Opportunity to grow into senior strategy • Increased responsibility and career growth based on performance

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