Creative Producer, B2C SaaS, Performance Marketing

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🔥 2 hours ago

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Talent First

WebsiteLinkedInAll Job Openings

11 - 50 employees

🎯 Recruiter

🔒 Cybersecurity

👥 HR Tech

Recruitment • Cybersecurity • HR Tech

Talent First is a global tech recruitment and outstaffing agency that serves industry leaders and fast-growing startups worldwide. Headquartered in London, it has a significant presence with offices in the United States, Israel, Ukraine, Brazil, Bulgaria, and Estonia. The company specializes in providing cybersecurity expertise and 24/7 operational security teams. Its services include tailored outstaffing solutions, technical recruitment for roles from Junior to Executive levels, and managing 24/7 SOC, NOC, Help Desk, and Technical Support teams. Talent First aims to help businesses build efficient workforces by leveraging a global talent pool and providing cost-effective staffing solutions.

📋 Description

• Develop and execute creative strategy for performance marketing across Meta, TikTok, YouTube, Google UAC, and other paid acquisition channels. • Generate strong ad concepts, hooks, angles, and hypotheses aimed at improving CTR, CVR, CAC, ROAS, and LTV. • Own the full creative production process — from idea generation and scripting to briefing, production, testing, and iteration. • Collaborate closely with designers, motion designers, video editors, media buyers, product, and analytics teams. • Build and manage a structured creative testing system to identify winning concepts and scale top-performing creatives. • Analyze creative performance data and translate insights into clear next steps for production. • Monitor competitor activity, creative trends, TikTok culture, UGC formats, and emerging performance-marketing patterns. • Work with external agencies, creators, and production partners when needed. • Define and maintain creative quality standards, design systems, and brand consistency across campaigns. • Mentor and guide creative team members while setting a high bar for execution and performance.

🎯 Requirements

• Proven experience as a Creative Producer in a B2C digital product, SaaS, subscription, mobile app, or performance-marketing environment. • Strong understanding of performance marketing metrics, including ROAS, CAC, LTV, CTR, and CVR. • Hands-on experience creating and scaling ad creatives across video, static banners, UGC, short-form content, and social-first formats. • Ability to move quickly from idea to testable creative while maintaining high quality. • Strong creative judgment combined with a business-driven, data-informed mindset. • Experience managing creative teams, freelancers, agencies, or production studios. • Ability to analyze performance data and use insights to improve future creatives. • Strong understanding of visual consistency, brand systems, and design standards. • Leadership skills to mentor designers and production specialists. • Professional English proficiency, written and spoken, at B2 level or higher.

🏖️ Benefits

• Impact at Scale • Ownership and Autonomy • Fast-Growth Environment • Remote-First Flexibility • Performance-Driven Culture