Performance Marketing Specialist

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🔥 5 hours ago

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TechBiz Global

51 - 200 employees

🎯 Recruiter

Recruitment • Software Development • Consulting

TechBiz Global is a leading recruitment and software development company that specializes in connecting businesses with top-tier talent across 28+ countries. They serve clients from startups to major enterprises, providing expertise in hiring key roles in industries such as FinTech. In addition to talent acquisition, TechBiz Global offers comprehensive software development services to turn clients' visions into reality, powering digital transformations with expert engineers. The company also provides strategic CTO consulting services and flexible outstaffing and outsourcing solutions, helping businesses manage growth and optimize technology processes. Recognized as a top IT recruitment and consulting firm, TechBiz Global is dedicated to delivering personalized and innovative solutions to its clients, ensuring they have the tools necessary for success.

📋 Description

• Plan, create, and manage paid advertising campaigns across Google Ads (primary), Meta, LinkedIn, & TikTok • Develop campaign strategies, audience targeting structures, and funnel approaches • Conduct keyword research, audience segmentation, and competitor analysis • Monitor campaign performance and continuously optimize based on data and KPIs • Manage budgets and ensure efficient ad spend across all campaigns • Create, test, and optimize ad copies, creatives, and landing page suggestions • Track conversions and set up proper tracking systems (Google Tag Manager, GA4, Meta Pixel, and other analytics tools) • Run A/B tests across ads, audiences, and campaign elements to improve performance • Prepare clear performance reports and present insights and recommendations to clients or internal teams • Communicate with clients regarding campaign performance, updates, and strategic recommendations • Fulfill SEO campaigns and participate in ongoing SEO training

🎯 Requirements

• Minimum 4 years of hands-on experience managing PPC campaigns across platforms such as Google Ads, Microsoft Ads, Meta Ads, and LinkedIn Ads. • Strong proficiency in both English and Greek, with excellent written and verbal communication skills. • Russian language proficiency is considered an advantage but is not required. • Proven ability to manage multiple projects and meet deadlines in a fast-paced environment. • Strong analytical, problem-solving, and organizational skills. • Ability to work independently while collaborating effectively with a team.

🏖️ Benefits

• Health insurance • Flexible work arrangements • Professional development

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