Product Marketing Manager, Bilingual

September 30

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Alcumus

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Compliance • Software • Enterprise

Alcumus is a technology-driven company specializing in compliance and risk management solutions. They provide software and services that help organizations maintain health and safety standards, manage risk, and stay compliant with regulations. With a focus on improving operational efficiency and workforce safety, Alcumus serves businesses across various sectors, providing them with the tools needed to thrive in a regulatory environment.

1001 - 5000 employees

📋 Compliance

🏢 Enterprise

💰 Private Equity Round on 2022-05

📋 Description

• Serve as the go-to product marketing expert for Canada, tailoring global strategy for local execution • Own positioning, messaging, and enablement content that reflects Canadian customer needs and industry context • Partner closely with Canadian commercial and GTM leaders to align product marketing with sales priorities and fuel revenue growth • Develop clear, differentiated messaging frameworks highlighting value in safety, compliance, and risk management • Deliver enablement content and collateral in English and French (case studies, proposals, competitive tools, FAQs) • Provide sales teams with playbooks and tools to shorten sales cycles and improve win rates • Own Canadian product and feature launches end-to-end, from market readiness to adoption measurement • Create high-impact collateral tailored to Canadian industries • Partner with Product, Sales, and Customer Success to ensure launches meet adoption and revenue goals • Build and roll out product marketing playbooks and processes across Canadian GTM teams • Train and enable sales teams regularly with insights and tools to engage Canadian buyers • Capture and analyze Canadian customer, industry, and competitive insights and share feedback loops with global product and marketing teams • Report to Director, Product Marketing

🎯 Requirements

• 5+ years of proven B2B Product Marketing experience, ideally in compliance, workforce, energy, or technology-driven industries • Demonstrated ability to own product marketing strategy for a region and deliver measurable impact • Fluent in English and French (spoken and written) • Proven success in partnering with sales and commercial leadership to drive go-to-market success • Experience developing and rolling out product marketing playbooks, processes, and messaging frameworks • Strong storytelling, written, and presentation skills • Highly organized, able to manage multiple priorities in a fast-paced environment • Pragmatic Institute certifications are a plus • Growth mindset with a focus on accountability and continuous improvement • Self-starter with an owner’s mindset

🏖️ Benefits

• Integrated mental health & wellbeing support • Vacation – starting at 3 weeks • Wellness Days & Annual Giving Day • Comprehensive medical and dental coverage • End of the year, company-wide shut down