Senior Marketing Leader

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Logo of ThinScale Technology Ltd.

ThinScale Technology Ltd.

51 - 200 employees

Founded 2012

🔒 Cybersecurity

☁️ SaaS

🏢 Enterprise

Cybersecurity • SaaS • Enterprise

ThinScale Technology Ltd. is an all-in-one solution for endpoint security and management, specializing in securing remote, on-site, and hybrid workforces. Their products include features like secure BYOD management, device lockdown, and virtual desktop infrastructure (VDI) access control. With a focus on compliance and data security, ThinScale helps organizations prevent data breaches while optimizing their IT operations.

📋 Description

• - Lead the marketing strategy and day-to-day execution across enterprise and SaaS offerings. • - Identify, orchestrate, test and apply AI tools and methodologies to improve marketing productivity, campaign execution, content development and customer insight generation. • - Develop clear product and solution positioning, messaging and value propositions for target customer segments. • - Design and execute account-based marketing programmes for enterprise accounts in close partnership with sales. • - Own inbound and demand generation initiatives that create qualified pipeline and support efficient customer acquisition. • - Translate go-to-market priorities into campaigns, content and programmes that support both new business growth and expansion within existing accounts. • - Work closely with sales and key account management to improve alignment across lead generation, conversion, retention, cross-sell and upsell activity. • - Manage and develop a small marketing team, supporting capability building while maintaining high execution standards. • - Bring structure, focus and prioritisation to marketing activity in a fast-moving, evolving organisation. • - Use data, market insight and customer feedback to refine messaging, campaigns and channel performance. • - Help the business strengthen its marketing approach as the company grows from a smaller operation into a more mature organisation.

🎯 Requirements

• - Significant senior marketing experience in B2B technology, ideally within cybersecurity, end user computing or a related complex solution environment. • - Strong experience in account-based marketing, enterprise marketing and inbound marketing. • - Proven ability to create positioning and messaging that supports pipeline generation and commercial growth. • - Experience executing campaigns as well as leading people; this is not a role for someone who only wants to direct from a distance. • - Track record of working effectively with sales teams and supporting joined-up go-to-market execution. • - Proven experience with managing, coaching and developing team members in a scaling company. • - Commercial understanding of the customer journey, including acquisition, implementation, retention, cross-sell and upsell. • - Curiosity about AI and emerging technologies, with a willingness to explore how they can improve marketing effectiveness and ways of working. • - Strong grasp of metrics, marketing performance and practical decision-making based on evidence. • - Excellent communication skills, sound judgement and the confidence to handle challenging conversations constructively.

🏖️ Benefits

• - Competitive salary, performance-based bonus , and company pension scheme. • - Fully remote working, with flexibility and autonomy in how you manage your week. • - Generous annual leave and a strong focus on sustainable workload. • - High-impact role with direct exposure to senior leadership and commercial decision-making. • - Opportunity to shape marketing strategy across enterprise and SaaS in a scaling business. • - Support for professional development, including learning in AI-enabled marketing and modern go-to-market practices. • - Collaborative, international team environment with real ownership and accountability. • - Work on meaningful challenges in a security-first technology company serving global clients.

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