Growth Product Manager, She/He/They

August 15

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Trafilea Tech E-commerce Group

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eCommerce • Artificial Intelligence • Marketing

Trafilea Tech E-commerce Group is a next-generation consumer-tech platform and e-commerce group of brands. The company is powered by proprietary technology, world-class marketing, and operational excellence. Trafilea's ecosystem integrates data, technology, and systems to enhance all its brands, focusing on creating a frictionless, high-performing shopping experience. The group manages a real-time ad management technology and an AI-powered advertisement platform, enabling high-efficiency budget allocations and optimization across their operations. Trafilea has a significant impact with over 10 million customers and 30 million online users, making it a data-driven and tech-enabled powerhouse in the e-commerce industry.

201 - 500 employees

🛍️ eCommerce

🤖 Artificial Intelligence

📋 Description

• Trafilea is a global company that builds communities and transformative brands. We own the brands and take care of the entire customer journey, to deliver wow-worthy experiences that influence and empower millions of people globally. • We are looking for dynamic, dedicated, and committed individuals with a strong desire to grow, that can drive the brand forward on its truly exciting journey. • We are looking for an ambitious, data-driven, and dynamic Growth Product Manager to develop and lead strategies that drive customer acquisition, revenue, profit, and YoY growth. You will take ownership of growth initiatives across multiple brands, managing and executing strategies from platform setup to the final customer experience. This is an exciting opportunity to work with major media platforms like Pinterest, TikTok, Google, and YouTube. • Key Responsibilities Lead media buying efforts across Meta, Pinterest, TikTok, and YouTube with monthly budgets exceeding $1,000,000. Develop and refine the media buying setup, optimizing campaign structures and creative strategies for long-term sustainability. Own the creative strategy for each product, targeting the right audience on each platform while maintaining brand consistency. Identify and prioritize key improvements (20/80 rule) to optimize conversion rates and drive continuous growth. Manage and improve the upselling funnel using proprietary one-click upsell software, maximizing revenue per customer. Ensure a seamless user experience across the entire product funnel, from the media platform messaging to the final thank you page. • Why Trafilea We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast. We build and scale our own brands. We invest in AI and automation like few others in eCom. We test fast, grow fast, and help you do the same. 🤝 Be part of a dynamic, diverse, and talented global team. 100% Remote, USD competitive salary, paid time off, and more.

🎯 Requirements

• At least 5 years of experience developing and executing marketing strategies. • Strong data-driven mindset with the ability to analyze trends and strategize based on data insights. • Proven experience managing large media budgets, exceeding $1M/month on platforms such as Meta, Pinterest, TikTok, and YouTube. • Excellent communication, collaboration, and leadership skills to work cross-functionally with creative, engineering, and marketing teams. • A strategic thinker with the ability to identify key opportunities to drive growth and efficiency. • Strong organizational skills, detail-oriented, and results-driven. • Experience managing customer acquisition, upselling, and maximizing profit per visitor. • Solid understanding of media buying setup, campaign structures, and creative strategies to ensure consistent, long-term growth.

🏖️ Benefits

• 100% Remote • USD competitive salary • paid time off • and more