Influencer Marketing Team Lead
Job not on LinkedIn
🔥 16 minutes ago
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📋 Description
• Own influencer marketing for a brand-new product from day one and grow it into the Influencer function for United Tech • Turn creators and communities into targeted traffic and sign-ups across Instagram, TikTok, Facebook, Reddit and Quora • Build and lead a team of 2–3 people: SMM Manager, Influencer / Outreach Manager and Community Manager • Find influencers, creators and communities through manual search, referrals, analytics tools and local agencies • Maintain a database of contacts and placements • Assess audience fit by GEO and language, real reach, engagement, comment quality and fake-activity indicators • Negotiate pricing, test and package placements, and timelines with creators, managers and agencies • Prepare briefs, scripts and key messages with calls to action to visit the website • Run direct ad integrations and content seeding across Instagram, TikTok, Facebook, Reddit and Quora • Manage the product’s social media channels • Handle agreements, content usage rights, payments, publication calendar and delivery control • Set up click and lead tracking via UTM tags, links and events with the analytics team • Analyze traffic quality, conversion and cost per result; test hypotheses, repeat winning placements and reallocate budget • Prepare regular budget and results reports with conclusions and plans for the next cycle
🎯 Requirements
• 1+ year of experience across the full influencer marketing cycle: search, vetting, negotiations, briefing, agreements, payment, publication and analysis • Cases of driving traffic, sign-ups or other target actions where you can explain your personal contribution, budget and results • Hands-on experience with ad integrations and short-form video on Instagram and/or TikTok, Reddit, Quora and similar platforms • Ability to adapt influencer marketing approaches to other channels • Skilled in manual search and influencer discovery and analytics tools, including audience and fake-activity checks • Confident in negotiating prices, test and repeat placements, working with creators directly and through intermediaries • Ability to independently manage the budget, multiple placements and deadlines, tracking everything in Excel / Google Sheets or a CRM • Solid understanding of UTM tags, web analytics, conversion and cost per lead, including the limits of attribution • English at B2 level or higher • Other languages for negotiating with local creators, managers and agencies would be a plus • Experience in the dating niche would be a plus
🏖️ Benefits
• 20 paid vacation days, 15 sick days, and 6 additional days off for family events • Up to 10 additional days off for public holidays • 100% medical insurance coverage • Sports and equipment reimbursement • Team building events, corporate gifts, and stylish merch • Financial and legal support • Maternity Recovery Support Allowance • Position retention and support for those who join the Armed Forces of Ukraine • Participation in social initiatives supporting Ukraine • Work from our Kyiv hub or remotely with a flexible schedule • Modern equipment or depreciation of your own tools • Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche • Performance-oriented reviews and Individual Development Plans (IDPs) • Reimbursement for professional courses and English classes • Corporate library, book club, and knowledge-sharing events • Investment in modern AI tools and training to use them effectively
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