Public Trust Reporter

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Logo of USA TODAY Network

USA TODAY Network

201 - 500 employees

📱 Media

📣 Marketing

🤝 B2B

Media • Marketing • B2B

USA TODAY Network is the national media and advertising arm of USA TODAY Co. , operating a large portfolio of local and national publications and offering a full suite of advertising and marketing solutions. It provides digital and print display advertising, direct mail, branded content, performance marketing, video, SEO, merchandising, and self-serve marketplace services, backed by data-driven technology, creative services, events and an AI-powered platform. The Network emphasizes local advertising reach supported by national scale and serves businesses across automotive, travel, finance, education, home improvement and other verticals.

📋 Description

• Creates storytelling that accurately informs, entertains and engages specific audiences and platforms through analytics research. • Collaborates with editors and frontline journalists locally and across the USA Today Network. • Works toward becoming the community’s leading voice in areas of expertise. • Promotes personal brand, the brands of colleagues and the institutional brand. • Reports quickly, clearly and accurately and delivers news via articles, video, social media or any other methods available to reach our audiences. • Use analytics to inform story choices and shape beat strategies. • Cultivates a beat. Has a genuine interest in people and ability to build trust. • Writes and/or produces multimedia content that appeals to key audience targets and maximizes user experience on digital and social platforms to reach readers where they spend their time and attention. • Experiment with new ways of informing and engaging audiences on social platforms and be proficient in using alternate story forms. • Experience using AI and automation to support journalism, and a willingness to experiment with new formats and platforms, is expected.

🎯 Requirements

• Bachelor’s degree in journalism, communications or a related field, or equivalent experience • Minimum three years of professional newsroom or reporting experience • Strong command of grammar, style and copy editing • Experience in a digital‑first newsroom, including use of analytics to guide coverage • Ability to report quickly, clearly and accurately in a deadline‑driven environment • Demonstrated ability to cultivate and sustain a reporting beat • Proficiency using social platforms such as X, Facebook, Instagram and Snapchat • Solid understanding of journalism ethics and sourcing • Willingness to experiment with new tools and storytelling formats, including responsible use of AI • Strong collaboration skills • Valid driver’s license, reliable transportation and minimum state‑required liability insurance

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