Product Marketing Associate

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Valenta

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Consulting • AI • Robotic Process Automation

Valenta is a company focused on automating business processes and optimizing workflows through advanced technologies such as Robotic Process Automation, Conversational AI, and Intelligent Document Processing. They serve various industries including healthcare, finance, and manufacturing, providing consulting and support services to enhance operational efficiency, reduce costs, and improve accuracy across tasks. Valenta is committed to helping businesses transition into more streamlined and effective operations, enabling teams to focus on high-level strategic initiatives.

501 - 1000 employees

Founded 2011

📋 Description

• Actively maintain product marketing suite of materials for respective fund coverage (fact cards, brochures, websites, videos, email campaigns) including necessary approvals and publishing • Assist in the implementation of multichannel marketing plans for respective product coverage • Collaborate with partners across Product, Sales, Corporate Communications, Legal, Compliance and within Marketing to ensure alignment across campaign approach and performance • Collaborate with external agencies, freelancers, and vendors to develop marketing materials for all active campaigns • Ensure consistency of messaging, branding, and creative application across all Marketing channels in any given campaign • Evaluate campaign performance across multiple KPIs and identify optimization opportunities • Develop and present campaign performance reporting to leadership

🎯 Requirements

• Bachelor’s degree in finance, marketing or business administration • 2-3 years of product marketing experience, preferably in financial services • Knowledge of and interest in alternative investment product space expected • Experience with multichannel marketing • Ability to manage multiple concurrent campaigns, often on tight timelines • Extreme attention to detail expected • Demonstrable success in strategic marketing disciplines • Proficient in PowerPoint and Excel; familiarity with Salesforce, Pardot and Airtable preferred • Highly accountable for commitments; results-oriented • Strong written and verbal communication skills.

🏖️ Benefits

• Health insurance • Retirement plans • Paid time off • Flexible work arrangements • Professional development