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Valerie Group

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2025

🛍️ eCommerce

🤝 B2B

📣 Marketing

eCommerce • B2B • Marketing

Valerie Group is performance infrastructure for direct-to-consumer (DTC) e-commerce brands: an invitation-only partner that pairs a proprietary AI intelligence platform with elite human operators to scale digital-native consumer brands. They replace traditional agency and fund models by providing a unified service engine (paid media, creative, CRO, email, SEO, tech, and strategy), rigorous A/B testing and pilot frameworks, and a path to performance‑based capital that delays dilution until value is proven. Valerie integrates with platforms like Shopify, Meta, Google, TikTok and Amazon, focuses on outcome-driven growth and compounding execution, and targets founders who are operationally constrained but have high-margin, retention-ready products.

📋 Description

• Own the technical architecture and ongoing optimisation of all ecommerce and web platforms across Valerie brands • Lead Shopify development while supporting other web platforms, CMS solutions and landing page technologies • Manage website infrastructure, hosting, domains, CDN and deployment processes • Ensure platform scalability, reliability and security • Maintain platform documentation, development standards and governance • Build scalable frontend and backend solutions using Shopify, Liquid, JavaScript/TypeScript, React, Next.js, and modern development frameworks • Develop and maintain integrations with third-party platforms, APIs, payment gateways, and business systems • Own technical SEO, website performance, and Core Web Vitals across all ecommerce platforms • Lead technical audits, migrations, and platform improvements • Monitor website health, uptime and platform reliability • Implement structured data, accessibility (WCAG) and technical best practices • Develop and maintain integrations between Shopify, CRM, ERP, payment gateways, and third-party applications • Support API integrations and middleware solutions • Improve platform automation and operational efficiency • Own website analytics implementation including GA4, GTM and ecommerce tracking • Improve website conversion through CRO and experimentation • Build scalable tracking frameworks across all digital properties • Act as the technical lead for Platform, Web and Ecommerce Engineering • Translate business requirements into scalable technical solutions • Mentor developers and lead code reviews, architecture discussions, and technical problem-solving • Evaluate emerging web technologies and platform improvements • Drive automation across web development and platform operations • Champion AI-assisted development • Recommend improvements in website architecture, performance, and developer productivity • Work with the Product team to identify AI opportunities in website development, ecommerce operations, content delivery, testing, analytics and customer experience

🎯 Requirements

• 8–10 years of experience in Shopify and ecommerce development • Strong full-stack development experience with Shopify, Liquid, JavaScript/TypeScript, React/Next.js, HTML, CSS, and APIs • Proven experience leading Shopify builds, customizations, and migrations • Strong understanding of technical SEO, Core Web Vitals, and website performance optimization • Experience with GA4, GTM, and ecommerce tracking implementation • Proficiency with Git, code reviews, and modern development workflows • Strong problem-solving skills with the ability to independently own technical decisions • Excellent communication skills and ability to work with technical and non-technical stakeholders • Experience managing multiple web platforms and CMS solutions • Strong understanding of website architecture, hosting, DNS and CDN technologies • Strong understanding of REST APIs and platform integrations • Experience implementing CRO and experimentation tools • Experience managing Cloudflare, Vercel, Netlify or similar infrastructure • Understanding of web security best practices • Familiarity with accessibility (WCAG) standards • Experience supporting multiple brands and websites simultaneously • Experience with WordPress, Webflow or other CMS platforms is a plus

🏖️ Benefits

• Competitive compensation • Tools needed to do your best work • Opportunities to grow as Valerie grows • Meaningful work with visible impact • High ownership from day one • Collaboration with experienced founders, operators, and specialists • Inclusive workplace where people from different backgrounds, experiences, and perspectives can thrive