Email Marketing Manager

Job not on LinkedIn

đŸ”„ 2 minutes ago

🇼🇳 India – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

✉ Email Marketing Manager

đŸ‘» Ghost score 24%

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Logo of Valerie Group

Valerie Group

11 - 50 employees

Founded 2025

đŸ›ïž eCommerce

đŸ€ B2B

📣 Marketing

eCommerce ‱ B2B ‱ Marketing

Valerie Group is performance infrastructure for direct-to-consumer (DTC) e-commerce brands: an invitation-only partner that pairs a proprietary AI intelligence platform with elite human operators to scale digital-native consumer brands. They replace traditional agency and fund models by providing a unified service engine (paid media, creative, CRO, email, SEO, tech, and strategy), rigorous A/B testing and pilot frameworks, and a path to performance‑based capital that delays dilution until value is proven. Valerie integrates with platforms like Shopify, Meta, Google, TikTok and Amazon, focuses on outcome-driven growth and compounding execution, and targets founders who are operationally constrained but have high-margin, retention-ready products.

📋 Description

‱ Own lifecycle marketing across Valerie's e-commerce partner brands ‱ Build customer journeys from first-time shoppers to loyal customers ‱ Create and manage welcome flows, abandoned cart campaigns, post-purchase experiences, product launches, and win-back campaigns ‱ Combine creativity with data to deliver on-brand campaigns that drive measurable business results ‱ Use Klaviyo segmentation, automation, and personalisation to create high-performing campaigns ‱ Analyse campaign performance and turn data into actionable recommendations ‱ Collaborate with designers, copywriters, and marketers ‱ Experiment with messaging, send times, and AI-powered workflows ‱ Build scalable systems across multiple brands ‱ Participate in role-specific assessments or practical exercises where applicable ‱ Collaborate with cross-functional stakeholders and leadership during the hiring process

🎯 Requirements

‱ 3+ years of experience in lifecycle, CRM, or email marketing, ideally within ecommerce ‱ Strong hands-on experience with Klaviyo ‱ Experience with Omnisend, ActiveCampaign, or similar platforms is a plus ‱ Solid understanding of customer segmentation, lifecycle marketing, and conversion optimisation ‱ Experience planning and executing automated email and SMS journeys ‱ Comfortable working with GA4, Triple Whale, or similar analytics platforms to measure performance ‱ Strong project management and communication skills ‱ Experience working across creative and marketing teams ‱ Portfolio or case studies demonstrating campaign strategy and commercial impact ‱ Experience with HTML/CSS for email template customisation is a bonus ‱ Experience working in a high-growth startup, agency, or ecommerce business is a bonus ‱ Familiarity with AI tools for content generation, segmentation, or campaign optimisation is a bonus ‱ Experience with predictive analytics, customer lifetime value modelling, or experimentation frameworks is a bonus

đŸ–ïž Benefits

‱ Competitive compensation ‱ Tools needed to do your best work ‱ Opportunities to grow as Valerie grows ‱ Meaningful work with visible impact ‱ High ownership from day one ‱ Collaboration with experienced founders, operators, and specialists ‱ Inclusive workplace ‱ Interview process includes opportunities to meet future colleagues and learn about the role

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