Head of Brand and Content Marketing

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Vector Security

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1970

🔐 Security

👥 B2C

🤝 B2B

💰 $450M Debt Financing on 2019-06

Security • B2C • B2B

Vector Security is a provider of residential and commercial security solutions that designs, installs, and monitors alarm systems, video surveillance, smart-home automation, and fire & life-safety systems. The company offers professional installation, 24/7 monitoring, mobile app control, and local branch support for homeowners and businesses, plus managed network and physical security services. With decades of experience, Vector Security serves both individual consumers and regional/national commercial customers.

📋 Description

• Own and evolve the Vector Security brand positioning, visual identity, narrative, and message architecture across all lines of business. • Maintain a unified brand strategy that aligns with the company’s transformation agenda and long-term growth goals. • Lead the creative development of brand campaigns, corporate storytelling, and narrative frameworks that reinforce customer trust and market differentiation. • Ensure brand consistency across 50+ branch locations, field teams, digital properties, sponsorship assets, sales enablement materials, and internal channels. • Oversee brand governance, including guidelines, approval processes, and quality control across the organization. • Develop and execute an integrated content strategy spanning video, social, web, digital advertising, events, PR, blogs, email, and thought leadership. • Oversee creation of high-quality, audience-targeted content that drives awareness, engagement, lead generation, and customer retention. • Build a scalable content engine—campaign cadences, editorial calendars, and storytelling frameworks—supporting national and branch-level marketing needs. • Direct the creative process for flagship initiatives such as sports sponsorships, customer success storytelling, product launches, cultural programs, and Executive leadership visibility. • Champion the adoption of AI tools for content creation, ideation, editing, metadata optimization, versioning, analysis, and workflow automation. • Develop ethical and brand-safe AI usage guidelines for the marketing team, ensuring compliance, intellectual property protection, and reputational integrity. • Implement AI-powered tools for multimedia production (video, audio, graphics), content repurposing, personalization, and performance forecasting. • Train and upskill the team on responsible, high-impact AI usage. • Lead the internal creative team to develop compelling campaigns and assets that reflect brand excellence. • Collaborate with Sales, Customer Experience, and Product teams to align messaging with customer needs and market opportunities.

🎯 Requirements

• 10+ years of experience in brand, content, or creative leadership roles, ideally in technology, security, telecommunications, or B2B/B2C hybrid environments. • Strong B2C experience preferred. • Proficient in internal controls testing and documentation. • Excellent attention to detail and focus on quality. • Ability to effectively collect, analyze, and present information to senior management. • Ability to clearly and effectively communicate verbally and in writing. • Strong interpersonal, planning, organizational, time management and problem-solving skills. • Goal driven, self-starter with the ability to work independently. • Intermediate Microsoft Excel skills. • Proficient in Microsoft Office products and experience with Microsoft Dynamics 365 and Great Plains preferred.

🏖️ Benefits

• Competitive compensation with incentive eligibility • Medical, dental, and vision coverage • HSA/FSA programs • Company paid life and AD&D insurance • Company paid short- and long-term disability • Voluntary benefit products • 401k retirement savings plan after just 60 days • 7 Company Holidays, plus 2 Floating holidays of your choice • Paid Time Off • Tuition reimbursement • Employee Assistance Program (EAP)