Product Marketing Manager

6 days ago

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Verato

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Healthcare Insurance • SaaS • Security

Verato is a cloud-native SaaS platform specifically designed for healthcare organizations, providing high accuracy in identifying patient, provider, member, and consumer identities. Their hMDM platform serves as the next generation Master Data Management for healthcare, facilitating smarter growth, whole-person care, and actionable insights across the healthcare continuum. Verato's patented Referential Matching technology ensures precise identity data management, enabling digital engagement, clinical interoperability, and provider data integrity. The company supports healthcare providers, health information exchanges, payers, and government entities by delivering improved data quality, efficient mergers and acquisitions processes, and enhanced population health management. Verato seeks to transform healthcare engagement, ensuring accurate, complete, and consumer-centered data to thrive in a consumer-driven landscape while maintaining robust security measures.

51 - 200 employees

⚕️ Healthcare Insurance

☁️ SaaS

🔐 Security

💰 $10M Series C on 2019-01

📋 Description

• Identify market problems and opportunities to effectively develop and launch products and solutions. • Oversee all aspects of Go-To-Market, including positioning, messaging, competitive analysis, packaging and pricing, content development, demand generation support, sales enablement, and one-on-one sales support. • Report to the VP of Product Marketing and work closely with internal stakeholders. • Understand the market and secure feedback via analyst engagement, win/loss analysis, research, and deal engagement.

🎯 Requirements

• Bachelor’s degree in marketing, Communications, Journalism, Business, or a related field. • 5+ years’ experience in product marketing, product marketing management or product management for SaaS products. • Certified in Product Marketing and/or Product Management from Pragmatic Institute or a body. • Experience and comfort working with executive-level customers. • Experience partnering with sales teams. • Experience in marketing SaaS or other subscription-based products. • Comfortable using collaboration and CRM tools such as Slack, Salesforce, Seismic and Gong. • Excellent written and oral communication skills. • Familiarity with Master Data Management (MDM), CRM, or data interoperability tools is a bonus.

🏖️ Benefits

• Health insurance • Professional development opportunities