Digital Marketing Lead

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Logo of Vidispine

Vidispine

51 - 200 employees

Founded 1996

📱 Media

🤝 B2B

☁️ SaaS

Media • B2B • SaaS

Vidispine is a company that empowers organizations working with media to enhance their core business by streamlining complexities, improving collaboration, and increasing efficiencies in the media supply chain. They offer a comprehensive portfolio of solutions designed to maximize the potential of digital assets, including tools for media management, broadcast management, and content optimization. Their products range from workflow orchestration tools to video editing solutions, all aimed at transforming media management and production processes.

📋 Description

• Contribute to digital marketing campaigns, including content creation and distribution • Support demand generation activities in collaboration with sales and marketing teams • Assist in preparing promotional materials, presentations, and events • Create and publish content for digital channels such as LinkedIn, websites, and newsletters • Support development of product-related content in collaboration with internal teams • Help maintain consistency and quality across marketing communications • Support the maintenance and use of marketing platforms such as HubSpot, LinkedIn, and WordPress • Maintain and update contact databases and marketing assets • Assist with website updates, including content management and SEO improvements • Conduct market research and support analysis of marketing data and performance • Use analytics tools to track engagement and campaign effectiveness • Contribute to reporting and insights to inform future activities • Support planning and coordination of trade shows, events, and webinars • Assist with logistics and marketing materials for external engagements

🎯 Requirements

• Experience in digital marketing, content marketing, or related roles • Experience working with digital platforms, campaigns, or content creation • Exposure to B2B or technology-focused marketing is helpful but not required • Strong written and verbal communication skills • Ability to organize tasks and manage multiple priorities • Familiarity with digital tools such as CRM systems, analytics platforms, or marketing software • Interest in working with technical products or concepts • Attention to detail and a structured approach to work • Degree in Marketing, Business, Communications, or a related field, or equivalent experience

🏖️ Benefits

• Collaborative and team-oriented mindset • Curiosity and willingness to learn • Adaptability in a dynamic environment

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