Marketing Manager

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VirtuHire

11 - 50 employees

Founded 2019

🎯 Recruiter

👥 HR Tech

☁️ SaaS

Recruitment • HR Tech • SaaS

VirtuHire is a remote recruiting and employer-of-record service focused on connecting businesses with vetted South African talent. The company rigorously vets candidates and provides a curated shortlist, interview scheduling, onboarding, payroll, compliance, and full employee management. It offers a no-fee recruitment process, advertises cost savings versus local hires, and emphasizes English proficiency, university-educated candidates, and industry experience. Metrics provided include clients served, hires made, and a high retention rate. VirtuHire positions itself as a partner handling hiring, EOR services, and HR administration to let clients focus on growth.

📋 Description

• Own the company’s marketing pipeline end to end, setting lead targets with the founder and running search, social, outbound, and paid acquisition • Control website messaging, offers, landing pages, case studies, results, and testimonials • Own source-to-close attribution, cost per booked call, and lead-to-client conversion • Set campaign standards across SEO, social, email, and paid marketing for client accounts • Build repeatable client-delivery playbooks for onboarding, content, nurture sequences, and reporting • Identify at-risk accounts and intervene to protect the client guarantee • Present client results and explain marketing strategy in plain language • Set weekly priorities and direct four remote specialists across engagement, content, web development, and automations • Run a weekly remote-team cadence with written decisions and month-end visibility • Develop team members so they can manage client accounts independently

🎯 Requirements

• Genuine depth in paid acquisition using Meta and Google, including personally built and scaled campaigns, CPL or ROAS analysis, and structured creative, audience, and offer testing • Technical and local SEO expertise • Keyword-to-intent mapping and content strategy • Authority-building strategies that protect client websites • Hands-on email and CRM automation experience, including nurture, onboarding, and reactivation sequences • Deliverability fundamentals and sender-reputation remediation • Organic social strategy, including offer- and lead-capture-driven content calendars • Experience growing a converting audience and maintaining consistent brand voice across accounts • 5 or more years of marketing experience • At least 1 year in an agency or multi-client environment • Direct people-management experience, including remote team members • Ability to build reports, understand marketing metrics, and identify underperforming channels • Ability to work hands-on across the full marketing funnel and all four listed channels

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