Senior Channel Marketing Specialist

🕒 April 5

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Vista

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1995

🤝 B2B

🛍️ eCommerce

💰 $40M Venture Round on 2003-07

B2B • eCommerce • Design/UX

Vista is a remote-first company dedicated to empowering small businesses by providing exceptional services in technology, design, marketing, and customer care. With a global workforce of over 6,500 team members across 17 countries, Vista emphasizes collaboration, inclusivity, and sustainability. Their commitment to innovation enables small businesses to thrive, while the company's culture fosters personal and professional growth for its employees.

📋 Description

• Own and execute lifecycle marketing strategies across email, push notifications, and on-site channels • Utilize Iterable, Braze, or similar tools to build, launch, and optimize lifecycle campaigns • Leverage customer data and behavioral insights for segmentation, personalization, and campaign strategy • Monitor and analyze campaign performance, generating insights and recommendations • Collaborate with cross-functional teams (product, analytics, sales, copywriting, and design)

🎯 Requirements

• 3+ years of experience in CRM, lifecycle management, or channel marketing • Proven ownership of multi-channel campaigns and measurable impact • Strong analytical mindset with the ability to interpret data • Experience with marketing automation platforms (Iterable, Braze, etc.) and CRM systems • Experience with continuous A/B testing • Solid understanding of segmentation, personalization, and lifecycle marketing principles • Strong communication and organizational skills

🏖️ Benefits

• Inclusive community • Growing opportunities • Award-winning Remote-First company • Empowering diverse contributions