Regional Marketing and Leasing Specialist

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🕒 June 11

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Logo of Campus Life & Style

Campus Life & Style

201 - 500 employees

Founded 2015

🏨 Hospitality

🏠 Real Estate

📚 Education

Hospitality • Real Estate • Education

Campus Life & Style is an organization focused on enhancing the experience of college students through innovative living and learning environments. They provide services that support student engagement and community development, ensuring a vibrant and inclusive campus life. Their mission centers on fostering positive experiences for students in their residential communities, promoting well-being and academic success.

📋 Description

• Develop and execute weekly, monthly, and annual marketing plans to drive qualified traffic, coordinating closely with local teams and utilizing available resources and staffing. • Collaborate with local managers to establish and nurture key relationships with university officials, business partners, residents, and other gatekeepers to generate marketing opportunities. • Manage third-party marketing and leasing tools/resources and regularly review and update marketing messages and offers to optimize lead generation. • Maintain detailed market source lists within Entrata, tracking which sources drive the most traffic. • Set, implement, and monitor leasing goals and renewal programs to meet occupancy targets; motivate leasing teams with creative goal boards, contests, and rewards in partnership with management. • Lead training initiatives focused on sales process improvements such as curb appeal, tour path optimization, sales techniques, follow-up strategies, and effective use of leasing tools. • Support Managers in maintaining positive reputations and strong relationships with schools and local communities. • Collaborate closely with Leasing Managers, Regional Marketing Specialists, General Managers, and Regional Directors to ensure smooth coordination of marketing and leasing initiatives. • Assist with projects and initiatives as directed by supervisors.

🎯 Requirements

• Bachelor’s degree; or 3-5 years of experience in student housing; or an equivalent combination of education and experience. • 3-5 years of onsite management experience preferred, especially in student housing General Manager or Assistant General Manager roles. • Excellent communication skills, with strong public speaking abilities preferred. • Proven ability to manage multiple projects simultaneously, prioritize effectively, and meet deadlines in a fast-paced environment. • Entrepreneurial mindset: creative, proactive, and willing to challenge the status quo to meet resident and company needs. • Willingness and ability to travel 90-95% of the time. • Proficiency in Microsoft Outlook, Word, Excel, and property management software (Entrata). • Knowledge of market rate and LIHTC programs, as well as Fair Housing and Equal Employment Opportunity (EEO) laws.

🏖️ Benefits

• Generous Paid Time Off (PTO) • 401(k) with Company Matching • Comprehensive Health, Dental, and Vision Insurance • Health Savings Account (HSA) & Flexible Spending Account (FSA) • Life Insurance & Parental Leave • Employee Assistance Program (EAP) • Relocation Assistance • Professional Development & Advancement Opportunities • Supportive, Fun, and Flexible Work Environment • Access to an Unmatched Company Culture that values individuality and innovation

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