Senior Product Marketing Manager

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🔥 3 hours ago

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Logo of WCG

WCG

1001 - 5000 employees

🏥 Healthcare

💊 Pharmaceuticals

☁️ SaaS

💰 Private Equity Round - WCG on 2019-11

Healthcare • Pharmaceuticals • SaaS

WCG is a global clinical research services and technology company that supports sponsors, CROs, research sites, and institutions across the lifecycle of clinical trials. Founded as a leader in independent ethical review, WCG provides IRB and IBC review, data monitoring committees, site enablement and study start-up services, participant recruitment and retention, and data & insights (including benchmarking, statistical consulting, and AI-powered trial foresight). The company also offers a suite of technology platforms (e. g. , ClinSphere®, eReview Manager, Total Enrollment, Total Feasibility) and large protocol and performance datasets to help design, plan, and run trials more efficiently and compliantly. WCG positions itself as a partner to biopharma and medical research organizations to accelerate trial activation, improve enrollment, and ensure regulatory and ethical compliance.

📋 Description

• The Senior Product Marketing Manager is responsible for the go-to-market success of one or more WCG product lines through strong positioning, messaging, and launch execution. • Co-own launches in close partnership with Go-to-Market and Sales Enablement teams, ensuring product priorities are clearly reflected across sales motions, enablement, thought leadership, and demand generation. • Work cross-functionally within Marketing to ensure priority solutions are consistently elevated through campaigns, content, and market-facing narratives.

🎯 Requirements

• Minimum 5 years of experience in Product Marketing, Product Management, or related roles; preference given to global experience. • Experience collaborating with Go-to-Market, Sales Enablement, and Demand Generation teams in B2B environments. • Demonstrated success developing strategy to align product, marketing, and sales functions, and execute effective go-to-market strategies • Strong cross-functional collaboration, communication, and analytical skills. • Demonstrated ability to influence senior sales leaders and account teams. • Strong experience supporting enterprise or global account sales teams. • Minimum 6 years’ experience in clinical trials, life sciences, healthcare technology, or complex B2B services. • Strong analytical skills, including experience with white space analysis and account planning. • Executive presence and strong facilitation skills.

🏖️ Benefits

• Comprehensive Benefits package - Health, Dental, Vision, Life Disability, 401k with match, and flexible spending accounts • Employee Assistance Programs and additional work/life resources • Referral Bonuses and Tuition Reimbursement • Paid time off including holidays, vacation, and sick time • Opportunities for career development with on-the-job training, certification assistance and continuing education reimbursement

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