Growth Marketing Lead

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🕒 April 1

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dotte

WebsiteLinkedInAll Job Openings

11 - 50 employees

🛍️ eCommerce

🛒 Retail

eCommerce • Retail

dotte is an online marketplace platform offering a wide range of products across various categories including electronics, fashion, health and beauty, home and living, sports and outdoor, and many more. The platform provides a shopping app with exclusive offers, vouchers, and personalized recommendations for customers. Users can browse and purchase products with features like live chat customer support, order tracking, and easy returns. With a focus on consumer convenience and a diverse product selection, dotte aims to enhance the online shopping experience.

📋 Description

• Drive early stage customer acquisition with strategic direction and tactical execution of paid and organic channels • Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points • Design and implement tracking plans, interpreting qualitative and quantitative data to inform decisions across product and growth • Uncover and leverage new emerging channels and opportunities to accelerate growth • Work with the Founders and the Marketing Team to drive our product improvements and continuously optimise customer journeys and conversion funnels • Work with the Brand Marketing Lead to test and refine the Growth Strategy • Train and manage a Growth Intern to implement and track growth experiments and initiatives • Updating the team and reporting on paid marketing performance

🎯 Requirements

• 3+ years growth/digital marketing experience • Entrepreneurial, with an enthusiasm for early-stage startups • In-depth knowledge of SEO factors and key algorithm updates • Relevant technical skills or knowledge include coding skills, Google Analytics, Google Tag Manager • Domain expertise in UI/UX best practices • Analytical mindset and data-loving is essential • D2C experience • Community growth, management or engagement experience • Passionate about sustainability or the circular economy • Experience working for a marketplace is preferable

🏖️ Benefits

• Flexible working arrangements • Professional development opportunities