Art Director, Content Producer

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Maker Lab

51 - 200 employees

🤝 B2B

B2B • Marketing

Maker Lab is a company that specializes in providing top-tier talent to enhance collaboration and performance within teams. Founded in 2015, Maker Lab offers embedded teams and studio on-demand services to transform brands through social-first strategies and brand building. They leverage AI to precisely match global, pre-vetted talent to meet client needs. Maker Lab focuses on in-housing content creators and social strategists, enabling seamless results for businesses by bringing cultural trends and hyperlocal content into their brand-building processes.

📋 Description

• Partner with creatives to brainstorm and drive dynamic campaign ideation, developing innovative communication strategies. • Bring campaign concepts to life with clear, compelling visuals and creatives that ensure alignment with brand design and visual identity, while pushing creative boundaries. • Collaborate with marketing and other teams to shape and maintain brand visual identity, ensuring consistency across multiple touchpoints. • Develop and execute campaign ideation for projects in accordance with marketing plans. • Collaborate with internal and external stakeholders to understand campaign objectives and requirements. • Execute internally led projects, including the development of key visuals, mastheads, artwork, and video supers, adapting them for various mediums. • Execute creative for digital and offline mediums, including swag. • Assist with quality control of partner brand work to ensure adherence to visual identity guidelines. • Manage project timelines and deliverables independently, gathering feedback from cross-functional teams. • Design and maintain master motion and static templates that allow local markets to produce their own on-brand content independently. • Ideate and execute ideas from conception to completion in a fast-paced work environment.

🎯 Requirements

• At least 3+ years of experience in developing and executing impactful visual campaigns, ideally within a hyper-growth environment. • A sharp-eyed, detail-oriented portfolio showcasing your ability to create compelling visuals and integrate them with clear, engaging visuals. • A keen understanding of brand visual identity and the ability to maintain consistency while pushing creative boundaries, acting as a true brand ambassador. • Ability to thrive in a dynamic, fast-paced environment, bringing fresh and innovative ideas. • Experience in both digital and offline creative execution across multiple touchpoints. • Exceptional communication and presentation skills, with the ability to articulate creative concepts clearly and persuasively.

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