Senior Marketing Specialist – Growth & Conversion

🕒 November 3, 2025

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Logo of WIN Home Inspection

WIN Home Inspection

201 - 500 employees

Founded 1993

🏠 Real Estate

Real Estate

WIN Home Inspection is the leading home inspection franchise in the United States. They offer a franchise opportunity that allows entrepreneurs to own and operate their own home inspection business with the support of the largest team in the industry. WIN provides over 35 essential inspection services and comprehensive training, technology, and marketing support to franchisees. Known for its extensive support system and innovative tools, WIN has been consistently ranked as the top home inspection franchise in the U. S. The company is particularly committed to supporting veterans, offering special programs and discounts to help them transition into business ownership.

📋 Description

• Design, build, and optimize email marketing campaigns that engage and convert. • Develop landing pages and web content that resonate with prospects and drive leads. • Continuously refine campaigns through A/B testing, analytics, and conversion tracking. • Partner with internal specialists in SEO, paid media, and design to create integrated campaigns that perform. • Apply best practices in copywriting, digital engagement, and conversion optimization to maximize results. • Stay on top of digital marketing trends and competitor strategies, bringing new ideas forward. • Report on campaign performance with clear recommendations for improvement.

🎯 Requirements

• 3–6 years of hands-on experience in digital marketing, with a focus on email campaigns, landing pages, and conversion-driven content. • Demonstrated ability to own projects from start to finish - strategy, execution, testing, optimization. • Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar). • Experience with website CMS tools (WordPress, Webflow, or similar). • Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.). • Exceptional writing and editing skills — persuasive, clear, and engaging. • Competitive, proactive, and wired to show measurable results. • Bonus: experience marketing in a franchise or B2B services environment.

🏖️ Benefits

• competitive pay • health/dental/vision insurance • 401(k) with match • generous PTO and holidays • paid parental leave • ongoing professional development

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