Growth Marketer, Cold Email Outreach

October 23

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Wing Assistant

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B2B • SaaS • Productivity

Wing Assistant is a company specializing in providing virtual assistant services to businesses worldwide. The company offers a wide range of services including general virtual assistant work, executive assistance, customer service, bookkeeping, and digital marketing. Wing Assistant aims to enhance productivity for startups and enterprise teams by delegating tasks to dedicated virtual assistants, reducing operational load, and enabling businesses to focus on core activities. Their services are accessible via a subscription model, providing flexible and cost-effective solutions compared to traditional hiring methods. Clients benefit from a dedicated assistant model where the assistant works solely for their business, gaining a deeper understanding of their processes over time.

501 - 1000 employees

🤝 B2B

☁️ SaaS

⚡ Productivity

💰 $2.1M Seed Round on 2022-03

📋 Description

• Build & Optimize the Machine: Technical setup of new domains and mailboxes, managing warm-up process for deliverability. • Run High-Tempo Experiments: Test various parts of the outreach funnel such as subject lines, body copy, CTAs. • Master the Tech Stack: Use tools like Apollo for hyper-targeted lead lists and complex automated sequences. • Be a Data-Driven Storyteller: Analyze key metrics to present actionable insights to clients in weekly reports. • Write Copy That Converts: Craft personalized email copy that builds trust and drives responses. • Own the Numbers: Responsible for improving KPIs and demonstrating the ROI of outreach campaigns.

🎯 Requirements

• Proven track record of managing and scaling B2B cold email campaigns. • Strong, persuasive copywriting skills and understanding of the psychology of cold email. • Deeply analytical with proficiency in spreadsheets, metrics, and report building. • Technical problem-solver with knowledge of email authentication (DMARC, DKIM, SPF) and deliverability best practices. • Hands-on experience with sales automation tools (Apollo, Outreach, Smartlead, etc.). • Naturally curious, proactive, and able to find scalable ways to grow a business.