Link Building, Affiliate Specialist

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Wing Assistant

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🤝 B2B

☁️ SaaS

⚡ Productivity

💰 $2.1M Seed Round on 2022-03

B2B • SaaS • Productivity

Wing Assistant is a company specializing in providing virtual assistant services to businesses worldwide. The company offers a wide range of services including general virtual assistant work, executive assistance, customer service, bookkeeping, and digital marketing. Wing Assistant aims to enhance productivity for startups and enterprise teams by delegating tasks to dedicated virtual assistants, reducing operational load, and enabling businesses to focus on core activities. Their services are accessible via a subscription model, providing flexible and cost-effective solutions compared to traditional hiring methods. Clients benefit from a dedicated assistant model where the assistant works solely for their business, gaining a deeper understanding of their processes over time.

📋 Description

• Generate qualified meetings and sales opportunities through cold calls, LinkedIn outreach, email campaigns, SMS, and other creative prospecting strategies. • Research and build prospect lists of relevant, authoritative websites, blogs, directories, review platforms, and industry publications for backlink and citation opportunities. • Execute personalized outreach (email and social) to secure backlinks, guest posts, citations, unlinked-mention conversions, and business/directory listings. • Manage all important citation sources (business directories, industry listings, review sites, aggregators) to ensure consistent and accurate NAP (Name, Address, Phone) and brand information. • Identify guest posting, resource page, broken-link, and digital PR opportunities that align with Wing Assistant's audience and content. • Track outreach status, follow-ups, response rates, and won links in a CRM or tracking sheet. • Contribute to affiliate link-building efforts by identifying, recruiting, and onboarding potential affiliate partners (bloggers, review sites, comparison sites, influencers). • Support day-to-day management of the affiliate program, including partner communication, sharing assets and links, and answering partner questions. • Monitor affiliate placements and links for accuracy, proper attribution, and compliance with brand and program guidelines. • Help maintain relationships with existing affiliates to encourage ongoing promotion and content updates. • Track and report on outreach volume, links and citations acquired, affiliate signups, and overall link/domain metrics. • Work closely with the content team to align outreach targets with published content and campaign priorities. • Report progress and results to the Content Team Lead and VP of Marketing. • Stay current on SEO best practices, Google guidelines, and link-building trends to keep tactics effective and compliant.

🎯 Requirements

• Basic understanding of SEO fundamentals, including the role of backlinks, citations, domain authority, and anchor text. • Working knowledge of link-building tactics (guest posting, directory/citation building, digital PR, broken-link building, outreach). • Strong written English and personalized, professional outreach/email communication skills. • Highly organized, with the ability to manage multiple outreach campaigns and follow-ups simultaneously. • Comfortable with spreadsheets and prospecting/tracking tools; a self-starter who is persistent and target-driven. • Familiarity with SEO tools (e.g., Ahrefs, Semrush, Moz) and/or affiliate platforms is a strong plus. • Prior experience in outreach, SEO, affiliate marketing, sales development, or digital PR is a plus but not required.