Director of Sales Training – High Ticket

🕒 March 31

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Logo of The WFS Group

The WFS Group

1 - 10 employees

🤝 B2B

🏢 Enterprise

🎯 Recruiter

B2B • Enterprise • Recruitment

The WFS Group is a company specializing in the recruitment, training, and management of sales teams on a performance-only basis. They focus on enabling businesses to concentrate on their core functions while they handle the sales aspect, driving revenue and promoting aggressive growth with enterprise-level sales operations that require no overhead. Clients only pay for results, making their services cost-effective and performance-driven.

📋 Description

• Own and execute the full onboarding and ramp process for all new sales hires • Design, build, and continuously improve the WFS Sales Training Center (STC) curriculum • Lead all new hire training cohorts from kickoff through full ramp completion • Run recurring weekly and daily enablement sessions for active sales teams • Develop role-specific training modules for setters, closers, and hybrid roles • Review sales calls at scale and translate insights into structured coaching frameworks • Build performance-based feedback loops tied directly to revenue outcomes • Partner with Sales Directors to identify skill gaps and create targeted interventions • Continuously refine objection handling, closing frameworks, and discovery processes • Monitor rep ramp time, conversion rates, and productivity benchmarks • Standardize best practices across all accounts and ensure adoption across teams • Collaborate with recruiting and leadership to improve hiring-to-ramp alignment • Support live deal strategy coaching and real-time performance support • Maintain and evolve internal training documentation, playbooks, and SOPs • Identify top performer behaviors and systemize them into repeatable training assets • Ensure training alignment with CRM data, pipeline structure, and reporting accuracy • Work cross-functionally with leadership to support scaling initiatives and new account launches • Drive continuous improvement in sales effectiveness across all WFS brands and teams

🎯 Requirements

• You have built or led high-performance sales training or enablement programs • You understand how to take inexperienced reps and ramp them into consistent closers • You have deep experience in high-ticket sales environments • You are equally fluent in coaching soft skills and dissecting hard performance data • You know how to build training systems that actually stick, not just sound good • You thrive in fast-moving, high-accountability, no-fluff environments • You are obsessed with call reviews, performance patterns, and behavioral optimization • You can design onboarding journeys that shorten ramp time without sacrificing quality • You understand CRMs, pipelines, and sales metrics at a tactical level • You are comfortable running live training sessions, workshops, and recurring enablement meetings • You naturally turn underperformance into structured improvement plans • You enjoy building order out of chaos and scaling what works • You are energized by developing talent at scale and watching reps level up quickly

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