Director, Client Strategy – Media Director

🔥 6 hours ago

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Wpromote

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2001

Marketing

Wpromote is a digital marketing agency that focuses on transforming businesses through innovative marketing strategies. They provide a wide range of services including paid media, SEO, content marketing, social media, and influencer marketing. Wpromote leverages proprietary technology and data-driven insights to optimize business growth and marketing performance. Their approach is agile and outcome-focused, emphasizing strategic planning, conversion rate optimization, and business intelligence. Wpromote aims to help businesses unlock their data and predict future opportunities, working with category leaders and startups to outsmart the competition through creative solutions. The agency is recognized for its innovative approach and impact on client profitability, stressing the importance of data usage and strategic marketing planning.

📋 Description

• Serving as the strategic lead and primary business owner across a portfolio of accounts • Designing and guiding multi-channel strategies across Paid Search, Social, Programmatic, Video, CTV, YouTube, Retail Media, and emerging platforms • Translating client KPIs, unit economics, and growth goals into structured media investment frameworks and budget allocations • Leading executive-level client engagements including QBRs, annual planning sessions, and high-stakes strategic presentations • Identifying same-store growth and expansion opportunities while partnering with Business Development on new opportunities • Owning account health metrics including retention, revenue growth, profitability, and delivery quality • Ensuring all deliverables meet strategic standards, align with SOWs, and drive measurable impact • Partnering closely with Analytics teams to operationalize MTA, MMM, incrementality testing, and advanced measurement frameworks • Driving structured test-and-learn roadmaps that unlock performance gains and future-ready innovation • Acting as the connective tissue between media, analytics, creative, and client leadership to ensure seamless, integrated execution • Leading and mentoring channel team members, fostering accountability, growth, and high performance • Elevating internal processes, planning rigor, and strategic storytelling standards across the organization • Staying ahead of industry trends, emerging platforms, and technology shifts to proactively guide client evolution

🎯 Requirements

• 7+ years of experience in media, marketing strategy, or integrated client leadership • Proven experience leading complex, multi-channel accounts with full-funnel strategy ownership • Strong financial acumen, including budget forecasting, revenue management, and profitability oversight • Demonstrated ability to lead executive-level client conversations and influence senior stakeholders • Deep understanding of measurement frameworks including attribution models, incrementality testing, and media mix modeling • Experience translating business objectives into integrated media, creative, and data strategies • Exceptional communication skills with the ability to simplify complexity into clear, actionable narratives • Strong organizational leadership skills with experience balancing strategic vision and operational execution • Bachelor’s degree in Marketing, Communications, Business, or equivalent experience

🏖️ Benefits

• Remote-first culture • Unlimited PTO • Extended Holiday break (Winter) • Flexible schedules • Work from anywhere options* • 100% paid parental leave • 401(k) matching • Medical, Dental, Vision, Life, Pet Insurance • Sponsored life insurance • Short Term Disability insurance and additional voluntary insurance • Annual Class Pass credits and more!