Demand Generation Lead

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Xentral ERP Software

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2008

🤝 B2B

👥 B2C

🛍️ eCommerce

💰 Series B on 2021-08

B2B • B2C • eCommerce

Xentral ERP Software is a comprehensive platform designed to streamline operations for retailers by integrating various functions such as order management, inventory control, accounting, and logistics into a single, intuitive system. It automates business processes, enabling both B2B and B2C models to scale efficiently while reducing manual workloads. Xentral is easy to use, requires no installation, and allows seamless integration with various e-commerce channels, making it ideal for online sellers looking for effective business management solutions.

📋 Description

• You are responsible for the entire campaign lifecycle across paid channels such as Google, Meta and LinkedIn, from strategy through ongoing optimization. • You lead a team of 4 specialists focused on events, content, geo-targeting and marketing automation, and actively support their professional development. • You identify growth opportunities in existing and new channels and develop approaches that actively generate demand, not just capture it. • You work closely with Sales, Revenue Operations and Partnerships to improve conversion rates and strengthen the overall buying process. • You manage a seven-figure advertising budget, analyze performance data and present insights clearly and understandably to senior management. • You run experiments and implement optimizations directly in Google Ads, LinkedIn Campaign Manager and Meta Ads Manager.

🎯 Requirements

• 7+ years of experience in B2B demand generation, ideally in a SaaS environment, with a proven track record of scaling in dynamic settings. • You have built and developed marketing teams and know when to think strategically and when to roll up your sleeves. • Deep expertise in paid media, particularly Google Ads, and experience across multiple demand channels, from events and content to geo-targeting. • You are highly data-driven, have strong numeracy and bring technical understanding of performance marketing. • You communicate fluently in German and English, both written and spoken, and are comfortable working in an international team with a DACH focus.

🏖️ Benefits

• Flexible Work Environment: Enjoy remote work options across Europe or from our office hubs in Augsburg, Amsterdam, Berlin, Munich and Lohne (Oldenburg), along with flexible working hours. • Competitive Compensation & Comprehensive Benefits: Attractive salary packages and a generous leave policy that includes 28 days of annual leave, special leave days and caregiver days. Our comprehensive benefits package also provides a monthly voucher to choose from a variety of providers, including Urban Sports Club, grocery stores, entertainment and lifestyle options. Additionally, we equip all employees with state-of-the-art home office equipment and offer a 50% subsidy on private pension plans for permanent employees in Germany. • Professional Growth & Development: Benefit from a substantial budget dedicated to learning and personal development, supporting your career growth and continuous learning. • Inclusive & Engaging Culture: Participate in virtual and in-person company events and in our annual culture connect days, fostering a collaborative and vibrant company culture with minimal hierarchies and respectful communication. • Diverse & International Team: Work alongside a multicultural and international team across 17 different locations in Europe and 32 nationalities, embracing diversity and a global perspective. • Mental Health & Well-being: Access comprehensive, evidence-based mental health care with 24/7 counseling, therapy placement, on-site support, and legal and financial guidance to help you thrive at work and in life.