Marketing Manager, Demand Generation

🕒 vor 6 Tagen

🏛️ District of Columbia, Florida, +19 weitere Bundesländer – Remote

🏛️ District of Columbia – Remote 🐊 Florida – Remote 🌽 Illinois – Remote ⚜️ Louisiana – Remote 🦞 Maine – Remote 🌾 Nebraska – Remote 🏖️ New Jersey – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote 🚗 Michigan – Remote 🏰 Missouri – Remote 🔔 Pennsylvania – Remote 🌴 South Carolina – Remote 🎸 Tennessee – Remote 🤠 Texas – Remote 🍁 Vermont – Remote ⚔️ Virginia – Remote ☕ Washington – Remote ⛰️ West Virginia – Remote

💵 $80.000 - $92.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

📈 Performance-Marketing-Manager

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Quorum

WebsiteLinkedInAlle Stellen

201 - 500 Mitarbeiter

☁️ SaaS

🏛️ Regierung

🤖 Künstliche Intelligenz

💰 Series unknown im 2020-09

SaaS • Government • Artificial Intelligence

Quorum ist eine Softwareplattform für Public-Affairs- und Government-Affairs-Teams. Sie bietet gesetzgeberisches und regulatorisches Tracking über Bundes-, Landes- und EU-Behörden hinweg; Instrumente zur Interessenvertretung und Einbindung von Wählern; Verwaltung von Stakeholdern und Kontakten (einschließlich verifizierter Regierungskontakte über KnowWho); Verwaltung und Compliance-Tools für PACs; Überwachung von sozialen Medien und Nachrichten sowie KI-gestützte politische Intelligenz und Formulierung über den Assistenten Quincy. Quorum bietet diese Funktionen als webbasiertes (SaaS) Produkt mit Add-ons wie Werbung, Daten-APIs, mobilen Apps und professionellen Dienstleistungen an, um Organisationen und Teams im öffentlichen Sektor bei der Überwachung von Politik, der Einbindung von Befürwortern und der Berichterstattung über Ergebnisse zu unterstützen.

Beschreibung

• Design and execute insight-driven ABM programs across 1:1, 1:few, and 1:many models for top-tier accounts. • Partner closely with sales leadership to align Go-To-Market (GTM) strategies and prioritize target accounts. • Plan and run full-funnel integrated campaigns—targeted email, exclusive events, digital advertising, content syndication, and webinars tailored to strategic personas. • Monitor, optimize, and report on full-funnel metrics and pipeline impact. • Architect and leverage AI-powered automation workflows to scale hyper-personalization, prioritization, and multi-threaded outreach efficiently and securely. • Pilot and optimize advanced upmarket tactics including predictive modeling and buyer intent data workflows. • Collaborate with product marketing and SMEs to develop compelling, tailored content—emails, microsites, and thought leadership pieces. • Maintain, manage, and refine custom ABM motions specifically tailored to government prospects. • Manage agency and external vendor relationships supporting ABM, content generation, and paid media programs.

🎯 Anforderungen

• 4+ years of experience in B2B demand generation, with at least 1 year dedicated to successfully launching and running ABM programs. • Proven track record working with CRM and marketing automation platforms like Salesforce and Marketo (or HubSpot), alongside specialized ABM platforms such as 6Sense, Terminus, or Demandbase. • Exceptional written and verbal communication skills, with a natural ability to translate complex product capabilities into high-value messaging that commands the attention of executive and C-suite audiences. • Master at cross-functional influence, seamlessly bridging the gap between sales, operations, and product marketing teams to execute unified campaigns. • Passion for operational efficiency and comfortable managing automated workflows to scale messaging and data orchestration. • Preferred: Strong understanding of enterprise SaaS buying cycles, multi-stakeholder selling environments, and vertical campaign strategies—ideally within government, finance, or healthcare sectors.

🏖️ Vorteile

• Flexible Paid Time Off • Paid Company holidays plus additional company-wide days off for team members to rest and recharge • Four Day Weekends for President’s Day, Memorial Day, and Labor Day • Free Subscription to LinkedIn Learning to support professional development • Invest in Yourself Days - one designated day per quarter dedicated to your professional development! • Work from Home Reimbursement for home office support • 401k match • Health & Financial Wellbeing support • Comprehensive medical, dental, and vision insurance plan options • Virtual and in-person team events • Community groups open to all team members • Paid 12 weeks off for parental leave