Customer Sales Representative

🕒 June 16

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Appello UK

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1988

📡 Telecommunications

🤝 B2B

👥 B2C

Telecommunications • B2B • B2C

Appello UK is a UK-based telecare and personal alarm provider delivering monitoring, digital telecare equipment, and emergency call handling to support elderly and vulnerable people to live safely and independently. Operating Appello and Careline365, the company provides large-scale remote monitoring and contact-centre services for housing providers, local authorities, care organisations and private customers, with hundreds of thousands of active connections and calls each year.

📋 Description

• Handle inbound and outbound customer enquiries across phone, email, and digital channels with professionalism and care • Generate and convert sales leads through proactive outreach and effective engagement • Provide accurate product information and tailored recommendations • Build strong customer relationships to encourage repeat business and loyalty • Identify and promote upgrade opportunities that enhance safety, independence, and quality of life • Clearly explain the benefits of upgraded devices and services • Achieve and exceed individual and team sales targets, KPIs, and revenue objectives • Spot upselling and cross-selling opportunities in every interaction • Prepare accurate quotations, process orders, and ensure timely follow-up • Maintain up-to-date knowledge of products, services, and market trends • Record all sales activity and customer interactions in our CRM • Collaborate with colleagues across operations, marketing, and customer service for a seamless journey • Contribute to continuous improvement by sharing feedback on customer needs and market opportunities

🎯 Requirements

• You’re a natural relationship builder with a flair for sales and a heart for service. • Thrive on engaging with customers, understanding their needs, and guiding them to the right solutions—whether that’s a new device, an upgrade, or simply reassurance. • Confident handling both inbound and outbound enquiries, and know how to turn conversations into opportunities. • Tech-savvy, organised, and detail-oriented, with experience using CRM systems and Microsoft Office. • Communicate clearly, listen actively, and always aim for win-win outcomes. • Self-driven and resourceful, ready to exceed targets and raise the bar for quality and productivity. • Bonus points if you’ve worked with third-party payment platforms or know your way around C365 products—but if not, you’re eager to learn and grow.

🏖️ Benefits

• 233 hours holiday rising to 248 hours with length of service. This includes bank holidays that you will work if rota'd. • Discounts on everything from groceries and shopping through to holidays, insurance, days out, restaurants and more • 24/7 employee assistance programme with an easily accessible app! • Family and friends’ discounts on our services & products • Pension Scheme, up to 3% Company matched • Free on-site parking