Marketing Lead, Japanese

Job not on LinkedIn

🕒 4 days ago

🇪🇺 Europe – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 16%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Open for 4 days.
• Jobs at this company usually fill in 60 days.
• No salary listed.

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NEXA Talent

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2023

🎯 Recruiter

Recruitment

NEXA Talent is a Sofia-based recruitment agency founded by Dani, who started in executive search in London and returned to Bulgaria to connect local businesses with qualified candidates. The firm focuses on sourcing, evaluating, and presenting candidates to potential employers while handling candidate personal data responsibly and securely. NEXA Talent operates from a co-working space in Sofia and retains candidate information for recruitment purposes with clear data access and privacy practices.

📋 Description

• Develop and execute the overall marketing strategy for the Japanese market, including positioning, messaging, channel selection, budgeting, and growth initiatives • Take full ownership of marketing performance, continuously optimizing campaigns and measuring results against business objectives • Identify new opportunities to expand market reach and strengthen brand presence • Lead, mentor, and develop a dedicated marketing team • Set priorities, establish performance standards, and ensure effective execution across all marketing initiatives • Balance strategic planning with hands-on involvement when needed • Build and manage relationships with Japanese content creators, affiliates, media partners, influencers, and other strategic marketing partners • Develop scalable partnership channels that contribute to sustainable customer acquisition and long-term growth • Collaborate closely with Product and Leadership teams to translate product capabilities into compelling messaging for Japanese audiences • Gather market feedback and customer insights to influence product development and future roadmap decisions • Monitor competitor activity, industry trends, and cultural preferences to ensure marketing strategies remain relevant and competitive

🎯 Requirements

• Strong Japanese language skills, both written and spoken, sufficient to conduct business and build professional relationships • Proven experience marketing products or services within the Japanese market • Solid understanding of trading products such as CFDs, FX, options, derivatives, or similar financial instruments • Strong commercial mindset with experience managing acquisition funnels, CAC, LTV, ROI, and performance marketing initiatives • Demonstrated ability to develop and execute end-to-end marketing strategies while leading cross-functional teams • Experience incorporating AI tools into marketing workflows to improve efficiency and campaign performance • Established network of Japanese content creators, affiliates, influencers, or media partners • Experience marketing products to experienced retail traders or similar financial audiences • Familiarity with product analytics and marketing analytics platforms such as PostHog • Strong data-driven decision-making skills supported by marketing performance analysis

🏖️ Benefits

• Fully remote role • Flexible working arrangements across multiple regions • Opportunity to lead the marketing strategy for an entire regional market with full ownership and autonomy • Direct collaboration with executive leadership and product teams • Chance to help scale innovative trading products within an international technology company • High level of influence over market growth, product positioning, and long-term commercial success

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