Regional Marketing Manager – Gastroenterology

Job not on LinkedIn

🔥 1 minute ago

🏄 California – Remote

infoinfo

💵 $124.5k - $236.5k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎡 Marketing

Where this job comes from

Posted on AbbVie's careers page, not through a job board

First seen by Remote Rocketship 1 minute ago

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Logo of AbbVie

AbbVie

10,000+ employees

Founded 2013

🏥 Healthcare

💼 Consulting

🏭 Manufacturing

Healthcare • Consulting • Manufacturing

AbbVie is a global pharmaceutical company that discovers and delivers innovative medicines and solutions to enhance lives. With a focus on addressing the world's toughest health challenges, AbbVie operates in over 175 countries, providing a wide range of products across areas like immunology, oncology, neuroscience, and aesthetics. Committed to scientific innovation, AbbVie invests heavily in research and development, aiming to produce first-in-class medicines. The company also emphasizes workplace diversity, sustainability, and patient support initiatives, ensuring positive impact for both its patients and the broader community.

📋 Description

• Collaborate with AbbVie cross-functional teams to develop area marketing strategy and execution • Develop and optimize national and regional marketing initiatives aligned with Annual Strategic Brand Plans • Represent AbbVie Marketing with External Experts and develop interactions for insight generation • Lead projects through the promotional review process while meeting deadlines and regulatory requirements • Manage strategy, execution, and budgets for conventions, External Expert consulting, advisory boards, and peer-to-peer education programs • Evaluate marketing tactics and recommend brand optimization opportunities to leadership • Provide brand and market insights for marketing strategy, resource optimization, and tactic development • Partner with field leadership to optimize marketing strategy pull-through in the assigned geography • Analyze market drivers, competitive landscape, provider dynamics, and competitive intelligence • Coordinate deliverables across vendors and internal departments including agency partners, market research, legal, regulatory, medical affairs, ethics and compliance, and IT • Build and strengthen relationships with External Experts, emerging leaders, and patient and professional associations • Develop regional engagement plans and ensure tactical execution throughout the year • Connect integrated brand teams around collaboration opportunities in compliance with industry standards

🎯 Requirements

• Bachelor’s Degree • Previous experience in sales, sales management, or marketing • At least 2 years of experience in Immunology (preferred) • Previous Gastroenterology experience highly preferred • Mastery of verbal and non-verbal communication and presentation skills • Experience working with collaborative, cross-functional teams • Ability to influence without direct authority and drive results • Ability to navigate field- and headquarters-based matrix organizations • Ability to work in a fast-paced environment • Knowledge of applicable regulations and standards affecting pharmaceutical products • Travel up to 75% of the time, including evenings and weekends • Valid driver’s license • Ability to pass a pre-employment drug screening test and meet safe driving requirements

🏖️ Benefits

• Paid time off including vacation, holidays, and sick leave • Medical, dental, and vision insurance • 401(k) • Long-term incentive programs • Equal opportunity employer; veterans and disabled applicants supported

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