GTM Director

🔥 1 minute ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎁 Product Marketing

Where this job comes from

Posted on Aimpoint Digital's careers page, not through a job board

First seen by Remote Rocketship 1 minute ago

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Logo of Aimpoint Digital

Aimpoint Digital

51 - 200 employees

🤖 Artificial Intelligence

💼 Consulting

Artificial Intelligence • Analytics • Consulting

Aimpoint Digital is a market-leading analytics, data engineering, operations research, and Artificial Intelligence advisory and solution engineering firm. It empowers organizations to unlock value from data by providing strategic guidance, developing state-of-the-art AI solutions, and implementing cutting-edge analytics applications. Aimpoint Digital partners with various companies to enhance operations, drive data-driven decisions, and maximize ROI through personalized data strategies and optimization solutions.

📋 Description

• Build, manage, and scale Aimpoint Digital's commercial motion around Anthropic and Claude-enabled enterprise AI solutions • Create the GTM plan, identify high-value market plays, activate account teams, coordinate with technical leaders, shape client opportunities, develop reusable sales assets, and establish the partnership operating cadence • Partner with the Head of AI GTM on annual GTM planning, priority market segments, target accounts, solution plays, pipeline goals, enablement priorities, and success metrics • Serve as primary relationship lead between Aimpoint Digital and Anthropic partner, field sales, solution engineering, product, and executive stakeholders • Define market-ready Claude and agentic AI offerings with Aimpoint Digital practice leaders • Develop joint value propositions connecting Anthropic capabilities with Aimpoint Digital's AI strategy, data platforms, operational analytics, decision intelligence, optimization, and production-grade AI implementation strengths • Drive pipeline creation and progression through account planning, pursuit strategy, sales plays, demos, executive briefings, workshops, and partner-led client introductions • Build and run internal pipeline reviews, partner touchpoints, QBRs, executive alignment meetings, field enablement sessions, campaign planning, and post-sale feedback loops • Collaborate with marketing on campaigns, events, webinars, client workshops, thought leadership, and account-based marketing • Develop reusable intellectual property, solution accelerators, reference architectures, implementation playbooks, and executive narratives • Stay current on Anthropic's product roadmap, Claude capabilities, enterprise deployment patterns, AI safety and governance, pricing/licensing, competitive positioning, and client demand • Educate consultants, account leaders, and delivery teams on Claude opportunities and Aimpoint Digital's capabilities

🎯 Requirements

• 10+ years of experience in strategic alliances, GTM strategy, technology consulting, enterprise sales, partner sales, or related commercial roles • Demonstrated experience building alongside hyperscaler, AI model provider, or modern data platform GTM teams • Strong understanding of enterprise consulting services, including how advisory, implementation, managed services, and solution engineering work are sold and delivered • Proven ability to develop GTM plans, account plays, partner strategies, business cases, enablement materials, market-facing content, and executive-ready communications • Track record of driving qualified pipeline, shaping pursuits, influencing revenue, and partnering with partner sales teams or account leaders to progress opportunities • Strong relationship management skills across technology partners, executives, field sellers, technical stakeholders, marketing, and delivery teams • Working knowledge of enterprise AI adoption patterns, including use-case identification, data readiness, governance, security, AI risk, model evaluation, human-in-the-loop design, and value measurement • Experience developing or commercializing offerings related to GenAI strategy, AI agents, enterprise copilots, knowledge assistants, workflow automation, AI governance, or AI operating models • Comfortable discussing Claude, GenAI, agentic workflows, enterprise adoption, governance, and value realization

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