Senior Director, Solution Marketing

🔥 2 hours ago

🌽 Illinois – Remote

🌽 Illinois – Remote

💵 $175k - $190k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Alight Solutions

WebsiteLinkedInAll Job Openings

10,000+ employees

🤝 B2B

🏥 Healthcare

☁️ SaaS

💰 $22.5M Post-IPO Secondary - Alight Solutions on 2023-08

B2B • Healthcare • SaaS

Alight Solutions is a leading benefits administration provider that delivers health, wealth, leave, and related HR point solutions for large organizations and their employees. The company helps manage benefits administration and human capital-related processes for enterprises, serving many of the world’s largest organizations and over 30 million people. Alight also emphasizes product and technology roles, corporate sustainability, total rewards, and a focus on transforming lives and organizations by maximizing health, financial and work wellbeing.

📋 Description

• Own the narrative around Alight’s product offerings and craft persuasive solutions stories • Collaborate with Sales, Growth Marketing, and Product Management to drive integrated go-to-market strategy • Serve as subject-matter expert on audience challenges, value drivers, buyer personas, and buying journeys • Craft positioning, messaging, content, and customer-facing assets • Identify priority use cases where Alight has a right to win • Define cross-functional go-to-market sales plays • Plan and execute product launches and consult on campaigns driving awareness, adoption, and retention • Provide sales and customer-success teams with tools, collateral, training, webinars, and workshops • Share customer insights, feedback, testimonials, NPS, and CSAT findings with product and marketing teams • Develop and deliver launch plans and coordinate with marketing teams • Measure and optimize launch and campaign effectiveness and ROI • Establish Alight as a premier solution for HR outsourcing, benefits administration, health navigation, wellbeing, wealth administration, and leaves of absence • Partner with Sales Operations and Demand/Growth Marketing to build pipeline and accelerate acquisition and upsell opportunities • Lead and support Product Marketing Managers responsible for Health, Wealth, and Leaves solution marketing • Hire, train, mentor, motivate, and coach product marketers • Develop playbooks, training, and tools to help field teams navigate the HR buying journey and close deals • Conduct competitive analysis and market research • Allocate resources, budgets, and timelines for product marketing projects • Curate and evolve buyer personas and journey maps • Measure and report on marketing performance • Attend and speak at events, conferences, and webinars; create blogs, articles, and reports • Benchmark product performance and positioning against competitors and industry standards

🎯 Requirements

• Bachelor's degree or equivalent experience; MBA preferred • Experience in health technology, benefits administration, BPO, or professional services • 15+ years of proven, progressive success in product/solution marketing driving measurable business outcomes • Ability to own and drive enterprise-level product strategies tied directly to financial performance • Experience managing large-scale programs with accountability for ROI and business impact • Deep expertise in modern product marketing techniques, including digital twin, digital persona, and AI-supported product/solution marketing • Track record of building and scaling B2B and B2B2C product/solution marketing • Ability to operate with decision authority in complex, matrixed organizations • Ability to partner across sales, product, finance, and technology functions • Ability to lead through ambiguity, drive transformation, and deliver results in complex environments • Leadership experience building, developing, and retaining high-performing teams • Superior communication, executive presence, and influencing skills • Successful completion of a background check • Work authorization in the employing country without current or future visa sponsorship requirement • Ability to participate in video interviews; camera-on culture

🏖️ Benefits

• Health, dental, and vision coverage starting Day One • Wellbeing programs • Retirement plans with contribution matching • Generous time off • Parental leave • Continuing education • Career growth opportunities • Flexible working arrangements where possible • Occasional travel to physical office locations • Comprehensive benefits package • Competitive total rewards package • Continuing education and training • Reasonable accommodations for disabilities and sincerely held religious beliefs